Apple's iPhone Expands Reach Among India's Gen Z, Narrowing Gap with Samsung
ByAinvest
Monday, Nov 24, 2025 12:01 am ET1min read
AAPL--
India's Gen Z is driving Apple's growth in the premium smartphone market, especially among women and younger consumers in smaller towns. The ET Snpachat Gen Z Index found that Apple has narrowed the gap with Samsung, the leading brand, and is gaining traction among price-conscious consumers. The report highlights a shift in India's digital and cultural landscape, with Gen Z redefining luxury as accessibility.
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