Apple says iPhone Air to be eSIM only worldwide - event

Apple says iPhone Air to be eSIM only worldwide - event

Apple is set to make a significant shift in its iPhone lineup at its upcoming event on September 9, 2025. The company is expected to unveil the iPhone 17 series, which will include a new model, the iPhone 17 Air, that will be eSIM-only worldwide .

The iPhone 17 Air is rumored to be a slimmer and more advanced version of the iPhone, designed to compete with Samsung's Galaxy S25 Edge. This model is expected to be a stepping stone toward Apple's potential entry into the foldable phone market .

The shift to eSIM-only technology, which has been a feature of U.S. iPhones since the iPhone 14, is now expected to be rolled out globally. This move is driven by the ultra-thin design of the iPhone 17 Air, which requires the elimination of the physical SIM tray to optimize internal space .

Analysts and industry insiders have been closely watching Apple's plans to expand eSIM-only technology. Reports suggest that Apple is already training retail employees in the European Union to support the transition, indicating that the change is imminent .

The upcoming event is also expected to feature updates to the Apple Watch and the next-generation AirPods Pro. Apple has been focusing on incremental upgrades to its mainstay product lines, with the iPhone 17 series set to be the star of the show .

In addition to the hardware announcements, Apple is expected to unveil the new iOS 26 with the Liquid Glass UI, which promises a more intuitive and visually appealing user experience .

Investors and financial professionals are closely monitoring Apple's announcements for any potential impacts on the company's pricing strategies and market positioning. The shift to eSIM-only technology could have significant implications for Apple's global supply chain and partnerships with mobile carriers .

As the event approaches, the focus will be on how Apple balances the need for innovation with the potential costs associated with tariffs and other global trade challenges. The company is expected to provide more details on its pricing strategies and any new AI partnerships that could enhance its products .

References:

https://www.engadget.com/apple-event-2025-live-updates-as-iphone-17-new-watches-airpods-pro-3-and-more-are-unveiled-100023813.html
https://www.reuters.com/business/apple-event-starts-expected-feature-slimmer-iphone-2025-09-09/
https://timesofindia.indiatimes.com/technology/tech-news/iphone-17-air-may-expand-this-us-only-feature-to-more-countries-after-3-years/articleshow/123781048.cms
https://economictimes.indiatimes.com/magazines/panache/iphone-17-live-launch-price-apple-event-2025-updates-iphone-17-series-price-list-ultra-watch-airpods-new-features-ios-design-where-to-watch-time-latest-news/liveblog/123787592.cms