Apple's iPhone 17 Air Expected to Face Challenges Despite Excitement Over Slimmer Design and Price Hike.
ByAinvest
Thursday, Sep 4, 2025 8:25 am ET2min read
AAPL--
The tech giant is gearing up for the release of its latest smartphone, which is expected to feature a thinner frame and possibly a smaller battery. This comes as Apple continues its push to innovate in the smartphone market, following the success of its iPhone 13 series. The iPhone 17 Air is set to be launched at a higher price point, with analysts predicting a $50 to $100 increase over the iPhone 13.
The thinner frame and potential smaller battery are part of Apple's ongoing efforts to make its smartphones more efficient and sleek. The iPhone 17 Air is expected to be a significant upgrade over the iPhone 13, with improved camera technology, faster processing speeds, and enhanced AI capabilities.
However, the higher price point may pose a challenge for Apple. While some analysts predict a 1% growth in iPhone sales for FY2026, others believe that the majority of sales will come from upgrading users who are looking to compare the iPhone 17 to their four-year-old iPhone 13. This could potentially limit the number of new users who are willing to pay the higher price for the new model.
In terms of competition, Tecno has already unveiled its own slim smartphone, the Pova Slim 5G, which is set to hit stores next week. The Pova Slim 5G features a 6.7-inch 1.5K AMOLED display, a 5,160mAh battery, and a price tag of Rs 19,999. While the Pova Slim 5G may not have the same level of brand recognition as the iPhone 17 Air, it is a strong competitor in the slimmest smartphone category.
Overall, the iPhone 17 Air is expected to be a significant upgrade over the iPhone 13, with a thinner frame, potentially smaller battery, and higher price point. However, the higher price point may pose a challenge for Apple, with some analysts predicting a 1% growth in iPhone sales for FY2026, while others believe that the majority of sales will come from upgrading users.
References:
[1] https://www.india.com/business/ahead-of-apples-iphone-17-air-launch-tecno-unveils-worlds-slimmest-smartphone-tecno-pova-slim-5g-with-5160-mah-battery-156-gram-weight-priced-at-rs-19999-8054185/
[2] https://www.tradingnews.com/news/apple-stock-price-nasdaq-aapl-steadies-at-232-usd
[3] https://www.liverpoolecho.co.uk/whats-on/shopping/apple-iphone-reduced-48-ahead-32402997
Apple's iPhone 17 Air is set to debut with a thinner frame, potentially smaller battery, and steeper prices, ranging from a $50 to $100 hike. Analysts are cautious about these changes, with some predicting a 1% growth in iPhone sales for FY2026. However, others believe that the majority of sales will come from upgrading users, who will compare the iPhone 17 to their four-year-old iPhone 13.
Apple's iPhone 17 Air is set to debut with a thinner frame, potentially smaller battery, and steeper prices, ranging from a $50 to $100 hike. Analysts are cautious about these changes, with some predicting a 1% growth in iPhone sales for FY2026. However, others believe that the majority of sales will come from upgrading users, who will compare the iPhone 17 to their four-year-old iPhone 13.The tech giant is gearing up for the release of its latest smartphone, which is expected to feature a thinner frame and possibly a smaller battery. This comes as Apple continues its push to innovate in the smartphone market, following the success of its iPhone 13 series. The iPhone 17 Air is set to be launched at a higher price point, with analysts predicting a $50 to $100 increase over the iPhone 13.
The thinner frame and potential smaller battery are part of Apple's ongoing efforts to make its smartphones more efficient and sleek. The iPhone 17 Air is expected to be a significant upgrade over the iPhone 13, with improved camera technology, faster processing speeds, and enhanced AI capabilities.
However, the higher price point may pose a challenge for Apple. While some analysts predict a 1% growth in iPhone sales for FY2026, others believe that the majority of sales will come from upgrading users who are looking to compare the iPhone 17 to their four-year-old iPhone 13. This could potentially limit the number of new users who are willing to pay the higher price for the new model.
In terms of competition, Tecno has already unveiled its own slim smartphone, the Pova Slim 5G, which is set to hit stores next week. The Pova Slim 5G features a 6.7-inch 1.5K AMOLED display, a 5,160mAh battery, and a price tag of Rs 19,999. While the Pova Slim 5G may not have the same level of brand recognition as the iPhone 17 Air, it is a strong competitor in the slimmest smartphone category.
Overall, the iPhone 17 Air is expected to be a significant upgrade over the iPhone 13, with a thinner frame, potentially smaller battery, and higher price point. However, the higher price point may pose a challenge for Apple, with some analysts predicting a 1% growth in iPhone sales for FY2026, while others believe that the majority of sales will come from upgrading users.
References:
[1] https://www.india.com/business/ahead-of-apples-iphone-17-air-launch-tecno-unveils-worlds-slimmest-smartphone-tecno-pova-slim-5g-with-5160-mah-battery-156-gram-weight-priced-at-rs-19999-8054185/
[2] https://www.tradingnews.com/news/apple-stock-price-nasdaq-aapl-steadies-at-232-usd
[3] https://www.liverpoolecho.co.uk/whats-on/shopping/apple-iphone-reduced-48-ahead-32402997

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