Apple is set to unveil iPhone 17, Apple Watch Series 11, and Ultra 3 on September 9. Preorders for iPhone 17 and Apple Watch Series 11 are expected on September 12, and the official software release date is likely September 15. Review embargoes for new products are expected to lift between September 15 and 17, giving the press time to publish in-depth reviews before devices ship.
Apple is set to unveil its latest flagship devices, the iPhone 17 and Apple Watch Series 11, along with the Apple Watch Ultra 3, on September 9. This event is expected to generate significant buzz among tech enthusiasts and investors alike. Here's a breakdown of what to expect from these upcoming releases.
iPhone 17
The iPhone 17 is anticipated to feature a significant upgrade in display technology, with the Pro and Pro Max models expected to sport 6.3-inch and 6.9-inch OLED panels, respectively [2]. These displays are rumored to support ProMotion technology, enabling a 120Hz refresh rate for smoother scrolling and video playback. The camera system is also set to receive a substantial upgrade, with three 48-megapixel sensors and potential 8x zoom capabilities [2]. The iPhone 17 will be powered by the A19 Pro chipset, built on TSMC's 3nm process, offering improved efficiency and speed. Battery capacity is expected to vary by model, with the Pro Max featuring a 5,000mAh battery and the standard Pro including a 3,700–4,000mAh unit [2].
Pre-orders for the iPhone 17 are expected to begin on September 12, with deliveries from September 19. The exact pricing is still up in the air, but the iPhone 17 Pro Max is expected to retail around $1,249 in the US and between AED 5,299 and AED 6,999 in Dubai [2]. The iPhone 17E, if it exists, is expected to be released in February, following the pattern set by the iPhone 16E [1].
Apple Watch Series 11 and Apple Watch Ultra 3
The Apple Watch Series 11 is expected to introduce new features and improvements over its predecessor, but specific details are not yet available. The Apple Watch Ultra 3, on the other hand, is rumored to be a slightly improved version of the Ultra 2, with no significant design changes [3]. It is expected to maintain the same 49mm size, titanium casing, and sapphire crystal display, as well as the prominent digital crown and customizable Action Button. The Apple Watch Ultra 3 is expected to have a similar 100-meter (10ATM) water resistance rating and a 564mAh battery, offering reliable performance for up to three days on moderate usage [3].
Pre-orders for the Apple Watch Series 11 and Apple Watch Ultra 3 are expected to begin on September 12, with the official software release date likely set for September 15. Review embargoes for new products are expected to lift between September 15 and 17, giving the press time to publish in-depth reviews before devices ship.
References
[1] https://www.cnet.com/tech/mobile/we-know-when-the-iphone-17-will-be-announced-but-when-can-you-get-it-our-best-estimates/
[2] https://economictimes.indiatimes.com/magazines/panache/iphone-17-release-3-biggest-feature-upgrades-expected-in-apples-upcoming-smartphone-series/articleshow/123606822.cms?from=mdr
[3] https://www.phonearena.com/apple-watch-ultra-3-release-date-price-features-news
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