Apple's New 'Answers' Team Aims to Develop ChatGPT-Like Product to Enhance Siri and Provide World Knowledge Access

Sunday, Aug 3, 2025 8:06 am ET1min read

Apple is developing an "Answers" team to create a chatbot rival to ChatGPT, focusing on world knowledge access. Despite previous dismissals of the need for a chatbot, Apple is exploring a product to address users' frustrations with Siri's inconsistent question-answering capabilities and lack of search capabilities. The move comes as the search landscape changes with generative AI and the US Justice Department is expected to disrupt Apple's $20 billion annual deal with Google.

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