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Here’s the thing: Apple’s stock is stuck in a tug-of-war. On one side, technicals and options data scream caution. On the other, long-term bulls see a rebound setup. Let’s break it down.
The $280 Call Wall and Institutional MovesThe options market is fixated on the $280 strike. For this Friday’s expirations, has 46,556 open contracts—the most of any OTM call. That’s not just noise. It suggests a quiet bet that
could rally above $280 before volatility spikes in early 2026. But here’s the catch: the RSI is at 46.5, and the MACD histogram is negative. Short-term sellers are in control, but the 30D moving average ($274.62) holds firm.Meanwhile, puts at $260 ( with 8,487 OI) are quietly building a floor. Block trades like AAPL20251017C240 (880 contracts bought) and AAPL20250926P235 (600 puts bought) show big players hedging both ways. Think of it like a chess game: bulls are testing the $280 level, while bears are bracing for a drop below $265.13 (lower Bollinger Band).
Regulatory Risks vs. Product Expansion: Balancing the ScalesApple’s news flow is a mixed bag. The EU’s antitrust trial in February 2026 looms large—those 27% App Store fees could vanish, slicing $70B from its ecosystem. But the iPhone lineup expansion to seven models by 2027 is a growth lever. Analysts are split: Barclays downgraded to “Sell” ($230 target), but others stick with “Moderate Buy” ($284.42).
Here’s the real tension: investors are pricing in regulatory risks while ignoring Apple’s supply chain resilience. Counterpoint Research says Apple’s DRAM strategy gives it an edge over peers. That’s a bullish detail most are overlooking. But until the EU case resolves, the stock will dance on a tightrope.
Strategic Entries: Calls, Puts, and Price Levels to WatchFor options traders, the sweet spot is AAPL20251219C280. If Apple breaks above $278.61 (30D resistance), this call could surge. But play it safe: pair it with a put like AAPL20251226P260 to hedge a potential drop. For next Friday’s expirations, (9,131 OI) is a cheaper alternative if you’re bullish but cautious.
Stock traders should watch two levels:The next two weeks will test Apple’s resolve. A break above $278.61 could reignite long-term bullish momentum. A drop below $265.13 would validate the bearish case—and those puts at $200 ($22,605 OI) might get a rush. Either way, the options market is pricing in a 10% swing by early 2026. Stay nimble. The EU trial isn’t just a headline—it’s a catalyst waiting to happen.

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