Apple's $82.72 Billion Trading Volume Lands Third in Market Activity Despite AI Challenges

On March 27, 2025, Apple (AAPL) saw a trading volume of $82.72 billion, ranking third in the day's market activity. The stock price increased by 1.05%.

Apple has faced challenges in the artificial intelligence (AI) sector, with its AI-powered virtual assistant Siri being criticized for underperformance. The company's AI efforts have been a significant factor in the stock's underperformance this year. Analysts, however, remain optimistic about Apple's long-term prospects in AI, predicting growth once the company improves its AI offerings. The market for intelligent virtual assistants is expected to grow at an annualized rate of 26% through 2033, according to investment research house Imarc. This growth potential could drive Apple's stock price higher in the coming years. The analyst community's current 12-month consensus price target for Apple stands at $253.71 per share, up 15% from the stock's present price. Most analysts rate Apple stock as at least a buy at this time. However, investors should be aware that a catalyst convincing the market of Apple's AI turnaround may already be priced in by the time it materializes.