Apollo Hospitals Inaugurates New India Assurance Help Desk for Insurance Services.

Saturday, Jul 19, 2025 3:20 pm ET1min read

New India Assurance Co Ltd has inaugurated an insurance help desk at Apollo Hospitals in Chennai, India. The help desk is staffed with trained personnel to facilitate coordination between TPAs and the hospital during cashless claim processes. It will provide assistance with insurance queries, policy details, documentation, and claim settlement procedures for New India Assurance customers.

New India Assurance Co Ltd has recently inaugurated an insurance help desk at Apollo Hospitals in Chennai, India. The help desk, located in the hospital's Sindoori Block, is staffed with trained personnel to facilitate coordination between Third Party Administrators (TPAs) and the hospital during cashless claim processes. This initiative aims to provide on-site assistance to New India Assurance customers with insurance queries, policy details, documentation, and claim settlement procedures [1].

The inauguration ceremony was attended by General Manager K. V. Raman, Deputy General Manager M. V. Chandrasekar, and senior executives from both New India Assurance and Apollo Hospitals. The help desk is expected to enhance the efficiency and convenience of insurance-related services for customers, particularly during critical times such as medical emergencies [1].

This development comes amidst a growing trend in the insurance industry to streamline processes and improve customer service. New India Assurance has been at the forefront of innovation in the sector, recently partnering with Policybazaar to offer specialized insurance plans for Tesla owners in India [2]. These plans include comprehensive coverage for electric vehicles (EVs) and are designed to cater to the unique needs of Tesla customers.

The Ahmedabad Air India plane tragedy has also highlighted the importance of efficient claim processing. Following the incident, insurance firms, including New India Assurance, have been working to expedite settlements for travel, personal accident, and life insurance claims. The Insurance Regulatory and Development Authority of India (IRDAI) directed insurers to fast-track claim settlements, waiving standard requirements like FIRs and postmortem reports [3].

In conclusion, the inauguration of the insurance help desk at Apollo Hospitals is a significant step forward in improving insurance services for customers. It reflects New India Assurance's commitment to enhancing customer experience and streamlining processes. As the insurance industry continues to evolve, such initiatives are likely to become more prevalent, ensuring that customers receive prompt and efficient service.

References:
[1] https://www.thehindu.com/news/cities/chennai/insurance-help-desk-at-apollo-hospitals/article69832049.ece
[2] https://www.financialexpress.com/auto/car-news/policybazaar-launches-customised-insurance-for-tesla-owners/3919229/
[3] https://m.economictimes.com/industry/banking/finance/insure/ahmedabad-air-crash-victims-held-insurance-for-cancellations-baggage-loss-and-accidents/articleshow/122416508.cms

Apollo Hospitals Inaugurates New India Assurance Help Desk for Insurance Services.

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