Animoca Launches NUVA to Unify $15.7 Billion RWA Tokenization Ecosystem

Animoca Brands has launched a unified marketplace for tokenized real-world assets (RWAs) called NUVA, aiming to address the fragmentation that currently characterizes the RWA tokenization sector. Developed in collaboration with ProvLabs, the creators of the Provenance Blockchain, NUVA is built on an ecosystem of RWAs valued at approximately $15.7 billion and leverages the existing infrastructure of the Provenance Blockchain [1]. The platform represents a strategic step toward integrating real-world assets with blockchain technology, enabling greater liquidity and accessibility for investors.

At launch, NUVA introduced two tokenized products from Figure Technologies: YLDS, a yield-bearing stablecoin security approved in the U.S., and HELOC, a pool of fixed-rate home equity lines of credit. These assets are offered through a structure known as “vaults,” designed to simplify access for investors. Vault-based marketplaces are increasingly seen as tools to enhance financial inclusion, particularly for those historically underserved by traditional financial systems [1].

Vault tokens on the platform represent liquid claims to the underlying assets. For example, investors holding nuYLDS gain exposure to the SEC-registered YLDS stablecoin, while nuHELOC tokens provide access to a pool of high-quality home equity loans. This structure not only enhances liquidity for otherwise illiquid assets but also enables their trading and transfer across multiple blockchains and decentralized finance (DeFi) exchanges [1].

Animoca co-founder and executive chairman Yat Siu noted that the current RWA market is fragmented across chains and marketplaces, limiting its potential. NUVA is designed to unify this landscape and make institutional-grade assets more accessible within a multichain environment. The platform seeks to serve as a bridge between traditional and digital finance by leveraging tokenization to improve transparency and operational efficiency [1].

The tokenized RWA market—excluding stablecoins—has grown significantly since 2022, with a rise of up to 380%. Tokenized stocks have also gained traction, with a total market capitalization of $370 million by the end of July 2025, reflecting a 220% increase in a single month [1]. Analysts suggest that recent U.S. regulatory developments, particularly around stablecoins, may further support the expansion of RWA tokenization in the coming years.

Institutional interest in tokenized assets is also on the rise. JPMorgan has identified tokenized money market funds as a promising method for preserving cash value in digital ecosystems. EY’s global blockchain leader, Paul Brody, has similarly noted that tokenized deposits and money market funds could represent a major on-chain opportunity, highlighting strong institutional confidence in the future of tokenized finance [1].

Source: [1] Animoca Launches NUVA RWA Marketplace with ... (https://cointelegraph.com/news/animoca-nuva-rwa-tokenization-marketplace-launch)