Analyst Bearish on Salesforce Inc (CRM) Amid Agentforce Monetization Concerns

Salesforce Inc (CRM) has been a darling of the tech industry, but a recent downgrade from Guggenheim analyst John DiFucci has raised eyebrows. DiFucci cut his rating on CRM stock to "Sell" from "Neutral," citing concerns about the company's ability to monetize its AI offering, Agentforce. As an investor, you might be wondering what this means for Salesforce's future and whether you should be worried. Let's dive into the details and explore the implications of this bearish stance.



Agentforce, Salesforce's AI-powered chatbot solution, has been a hot topic among investors. The product, launched in September 2024, has already signed up 200 companies to deploy its smarter chatbot capabilities. However, DiFucci is skeptical about Salesforce's ability to monetize Agentforce effectively. He believes that CRM's status as a system of record does not give it an advantage in providing AI solutions that require dynamic data with rich context. Additionally, DiFucci points out that contact-center-as-a-service and revenue-optimization-software companies have spent years pioneering the features that Salesforce has "just started" on with its own AI efforts.