Amplify Files XRP ETF, XRP Price Drops 4.843%

XRP's latest price was $2.82, down 4.843% in the last 24 hours. Amplify, an asset manager with $12.6 billion in assets under management, has filed for an XRP ETF. The filing aims to give institutional investors access to the altcoin. However, this new fund differs from the pending spot XRP ETFs, which are still awaiting SEC approval. Amplify’s XRP Option Income ETF will be listed on the Cboe BZX Exchange. The fund is expected to begin trading in November. The filing highlights that the ETF aims to benefit from the price movement of XRP. The fund will primarily generate returns by selling options on XRP ETFs, which reference the price of the altcoin. In addition, it will hold shares of XRP ETFs, which will contribute to the fund’s long-term exposure. Amplify plans to invest at least 80% of its assets in financial instruments related to XRP. The fund’s investment strategy will also include holding ETF options for synthetic exposure to the XRP ETF market. Amplify will use options strategies, such as buying call options and selling put options at the same strike price. Additionally, the fund may also purchase in-the-money call options. The remaining 20% of the fund’s assets will be allocated to U.S. Treasuries, cash, or cash-equivalent investments. Amplify emphasized that the fund will not directly invest in XRP. This sets it apart from the spot XRP ETF applications that seek direct exposure to the altcoin. Amplify’s filing adds to the growing list of XRP ETF applications in the United States. There are now 16 applications for XRP ETFs, seven of which are spot ETFs from major asset managers. The application by Amplify signals the increasing interest in XRP-based financial products. Market experts predict that the SEC could approve these funds by October. As a result, they anticipate a surge in demand for XRP-related ETFs, following the success of CME XRP futures and other futures-based ETFs. The SEC’s decision will be crucial in determining the future of XRP investment options. With multiple applications under review, the approval of XRP ETFs could shape the market landscape. Amplify’s filing demonstrates its confidence in the growing demand for XRP exposure.

Japanese gaming and blockchain firm Gumi has launched an XRP treasury to bolster its blockchain operations. The company has made a 2.5 billion yen purchase of XRP. This move is a strategic step to expand its role in financial services and cross-border payments. Gumi’s decision was approved at a recent board meeting. It signals the company’s commitment to blockchain-based financial solutions. Gumi’s focus on an XRP treasury comes as part of its broader strategy to enhance blockchain services. The company aims to strengthen its involvement in international remittances and liquidity networks. Gumi’s move is not motivated by price speculation but by the strategic benefits of XRP in these markets. The company recognizes XRP’s central role in global remittance systems, which aligns with its expansion plans. “XRP will enable us to participate in liquidity networks directly,” a Gumi representative stated. The company’s strategy also highlights its collaboration with SBI Holdings, its largest shareholder. XRP’s role in international remittances complements Gumi’s efforts to create global payment solutions. Ripple’s recent launch of RLUSD in Japan further supports the country’s growing use of XRP. Gumi’s XRP treasury will be integral to fulfilling the growing demand for cross-border liquidity. Earlier this year, Gumi also acquired 1 billion yen worth of Bitcoin. This investment is being utilized in staking protocols such as Babylon to generate returns. Bitcoin will serve as a value reserve in Gumi’s digital asset treasury. The company plans to leverage both Bitcoin and XRP as essential components of its blockchain strategy. The dual approach of Bitcoin and XRP will enable Gumi to grow its footprint in the blockchain-powered financial services sector. The integration of XRP into Gumi’s treasury is part of its larger push to develop diverse blockchain-based solutions. XRP’s ability to facilitate faster and more efficient payments fits into the company’s vision of global liquidity. Gumi believes the strategic use of Bitcoin and XRP will provide stability and expansion in its operations. The company will continue monitoring market performance and adjust its holdings as necessary. Any significant impacts on earnings from its crypto assets will be disclosed. The XRP purchase period is scheduled from September 2025 to February 2026. This timeframe allows Gumi to grow its XRP treasury gradually while integrating the asset into its operations. Gumi will continue to evaluate the effectiveness of its strategy, especially in terms of market value and asset returns. The firm’s long-term goals include expanding its presence in global payments and liquidity solutions, driven by blockchain technology.

On August 22, 2025, seven powerhouse asset managers—including Grayscale, Bitwise, Canary, CoinShares, Franklin Templeton, 21Shares, and WisdomTree—filed amended S-1 applications for spot XRP ETFs. This coordinated move signals strong progress with the U.S. Securities and Exchange Commission, after issuers addressed key concerns around creation and redemption mechanisms. The SEC’s extension of review deadlines to October 2025 has only added to the anticipation. Analysts now put approval odds near 95%, with the resubmissions a “very good sign” for greenlighting the first U.S. spot XRP ETF. If approved, a spot XRP ETF would open the floodgates for retail and institutional money, potentially supercharging XRP liquidity and pushing valuations to new highs. Crypto experts are increasingly bullish on XRP price prediction models, with some forecasting a 4x increase once the ETF is approved. With Ripple’s recent legal victories against the SEC and broader adoption across global payments, XRP has a strong foundation to climb higher. Market watchers suggest that ETF approval could act as a catalyst similar to Bitcoin’s ETF boom, where institutional inflows drove massive rallies. If history repeats, XRP may see its price multiply rapidly—making October 2025 a critical month for investors.

On August 1, the expected 1 billion XRP release didn’t immediately appear on-chain, briefly igniting rumors that Ripple had paused its program. That theory was put to rest when Whale Alert flagged three large unlocks on August 9, totaling 1 billion XRP. As in previous months, most of the tokens were quickly re-escrowed. XRPScan data showed about 35.6 billion tokens still sitting in escrow after the reshuffle. The next release falls on September 1, 2025, and would unlock another 1 billion XRP. With circulating supply sitting around 59.48 billion, that represents about 1.68% of the market. If Ripple follows its usual pattern, around 700 million tokens will be re-locked, leaving a net 300 million in circulation. That would equal about 0.5% of the float. While the escrow mechanism has long been a point of debate among traders, its predictable structure continues to act as one of the most closely tracked supply events in the XRP market.

XRP experienced a significant crash on August 29, 2025, due to technical issues, ETF regulatory delays, and broader market liquidations, causing concerns among investors. The crash highlights market vulnerability and institutional actors' strategic movements as XRP's market sentiment turned negative, significantly impacting its value and market stability. The information provided in this article is for informational purposes only and does not constitute financial, investment, or trading advice. Always conduct your own research and consult with a licensed financial advisor before making any investment decisions.

Market analyst Raoul Pal suggests XRP could transition into a significant growth period. He observes a broader pattern of capital movement within the cryptocurrency market, where investment flows shift away from Bitcoin and towards alternative cryptocurrencies, including XRP. Pal's perspective indicates that XRP might be entering a phase of increased investor interest and potential expansion.

Analyst Ali Martinez previously identified a technical resistance level for XRP around $3.10, suggesting that failure to surpass this barrier could lead to consolidation. The concept of a 'cup and handle' pattern has also been discussed regarding XRP's price action, suggesting potential for future upward momentum according to certain technical interpretations.

Discussions within the community anticipate potential market movements for XRP in the coming weeks. While recent price movements have been characterized as consolidating within a defined range, analyst sentiment sometimes draws parallels with historical patterns, though such comparisons inherently face challenges and uncertainties.

The overall cryptocurrency market experiences known seasonal tendencies, with September historically observed as a period often exhibiting weaker performance. This established seasonal pattern contributes to the broader context affecting major digital assets like Bitcoin, which in turn influences market sentiment surrounding altcoins such as XRP.

Development continues within the ecosystem facilitating XRP's use, specifically the underlying payment network designed to leverage the digital asset for efficient cross-border transactions. Interest persists in potential regulatory approval for investment products, like exchange-traded funds (ETFs), directly tied to XRP, which could broaden its accessibility.