American Rebel Holdings to Implement 1-for-20 Reverse Stock Split

American Rebel Holdings is planning a 1-for-20 reverse stock split with round lot shareholder protections to begin trading on October 3, 2025. The move aims to support Nasdaq compliance, strengthen liquidity, and facilitate broader retail brokerage deposits. Shareholders with between 100 and 1,999 shares will have a minimum round lot of 100 shares. Fractional shares will be rounded up, and the final post-split price will be determined post-close on October 2, 2025.

American Rebel Holdings, Inc. (NASDAQ: AREB) has announced a 1-for-20 reverse stock split of its common stock, effective October 3, 2025, to enhance Nasdaq compliance and market liquidity American Rebel Holdings, Inc. Announces 1-for-20 Reverse Stock Split with Shareholder Protections to Enhance Nasdaq Compliance and Market Liquidity^[1]. The company aims to maintain a robust trading environment and liquidity while protecting shareholders, especially those with between 100 and 1,999 shares, by ensuring they retain at least 100 shares post-split and rounding up any fractional shares American Rebel Holdings, Inc. Announces 1-for-20 Reverse Stock Split with Shareholder Protections to Enhance Nasdaq Compliance and Market Liquidity^[1]. This corporate action is intended to increase the share price above compliance thresholds without affecting shareholders' overall economic value.

American Rebel Holdings currently has approximately 11.3 million shares outstanding. After the reverse split, the number of shares is expected to decrease to around 563,000 shares before adjustments are made, although protections will add back about 1 million shares, creating a temporary low float American Rebel Holdings, Inc. Announces 1-for-20 Reverse Stock Split with Shareholder Protections to Enhance Nasdaq Compliance and Market Liquidity^[1]. The final post-split price will be determined based on trading activity before the market closes on October 2, 2025 American Rebel Holdings, Inc. Announces 1-for-20 Reverse Stock Split with Shareholder Protections to Enhance Nasdaq Compliance and Market Liquidity^[1].

The reverse stock split is a proactive measure taken to ensure Nasdaq compliance, enhancing the company’s credibility and commitment to maintaining its listing. Implementation of shareholder protections, including the 100-share minimum round lot and rounding up of fractional shares, demonstrates a commitment to retail investors. The reverse split is designed to strengthen liquidity and increase the share price above Nasdaq’s compliance threshold, potentially attracting more investors American Rebel Holdings, Inc. Announces 1-for-20 Reverse Stock Split with Shareholder Protections to Enhance Nasdaq Compliance and Market Liquidity^[1].

However, the announcement of a reverse stock split often indicates underlying issues with the company's stock performance, which could signal to investors that the company is struggling to maintain its market value and compliance with Nasdaq’s listing requirements. The reduction of shares outstanding from approximately 11.3 million to an estimated 560,000 raises concerns about stock liquidity and may lead to increased volatility in trading, impacting investor confidence. The company's proactive measures, including facing a Nasdaq panel regarding its stockholder equity deficiency, highlight existing financial challenges that have not been fully remedied, creating uncertainty for current and potential investors American Rebel Holdings, Inc. Announces 1-for-20 Reverse Stock Split with Shareholder Protections to Enhance Nasdaq Compliance and Market Liquidity^[1].

Shareholders are not required to take any action. Brokers and custodians will adjust accounts in coordination with CEDE/DTC. The “round-up” shares are expected to be distributed within approximately 10 business days following the reverse split American Rebel Holdings, Inc. Announces 1-for-20 Reverse Stock Split with Shareholder Protections to Enhance Nasdaq Compliance and Market Liquidity^[1].