American Rebel's E-commerce Growth Surges 1100% Amid Free Shipping Promo

American Rebel Holdings reports a 1100% surge in online sales, driven by enhanced digital marketing, improved checkout performance, and a free shipping promo. Gross online sales increased 1100%, average order value rose 14% to $59.62, and website traffic jumped 4500%. The company also experienced significant growth in 48-pack beer sales (2900%), 24-pack sales (801%), and repeat purchases (1000%).

American Rebel Holdings, Inc. (NASDAQ: AREB), the creator of American Rebel Beer, has reported a significant surge in online sales, driven by enhanced digital marketing strategies, improved checkout performance, and a free shipping promotion. The company's online sales grew by 1100%, according to a recent press release [1].

The increase in online sales is attributed to several key factors. In late May, American Rebel implemented major improvements to its online checkout process following the onboarding of e-commerce experts. This led to the introduction of Flat Rate Shipping, which immediately boosted order volume. Building on this success, the company launched a free shipping offer through June 30, 2025, to celebrate Independence Day and the 250th birthday of the U.S. Army [1].

The promotional campaign generated 22.9 million digital impressions across platforms like Facebook, Google, and Taboola, indicating strong consumer engagement. The company's efforts have translated into substantial business outcomes, with gross online sales surging by 1100%, the average order value (AOV) rising by 14% to $59.62, and website traffic increasing by 4500% [1].

American Rebel also saw notable growth in specific product categories. Sales of 48-pack beer increased by 2900%, while 24-pack (16oz) sales rose by 801%. The company also reported a 1000% increase in orders, suggesting a significant uptick in both new and repeat purchases [1].

CEO Andy Ross commented, "This level of performance demonstrates what we’ve always believed – American Rebel Light Beer resonates with patriotic American consumers. We’re not just selling beer; we’re building a patriotic brand that people are proud to support." [1]

American Rebel Holdings operates as a consumer brand company rooted in American values, offering American Rebel Light Beer and related merchandise across a growing national footprint. The company's performance indicates a strong foundation for long-term shareholder value through proven demand, smart digital investments, and expanding distribution opportunities [1].

References:
[1] https://www.morningstar.com/news/globe-newswire/9485003/american-rebel-light-beer-sees-explosive-e-commerce-growth-as-free-shipping-promo-drives-patriotic-sales-surge-ahead-of-july-4th