Amazon India Witnesses Surge in Demand for Traditional Assamese Jewellery and Luxury Beauty Products During Festive Season
ByAinvest
Friday, Sep 19, 2025 11:36 am ET1min read
AMZN--
Amazon India reports a 20% YoY growth in demand for traditional Assamese jewelry, driven by customers' preference for premium products on Amazon Fashion and Beauty. Watches and luxury beauty products see a 30% YoY growth, driven by metal strap digital-analog watches and moisture-rich beauty products. Amazon's operations in Assam include one new Fulfilment Centre, one Sortation Centre, over 200 I Have Space stores, and more than 50 Delivery Stations.

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