Amazon India chief Samir Kumar on the company's quick commerce strategy and leadership ambitions.

Sunday, Aug 17, 2025 8:34 pm ET1min read

Amazon India is targeting leadership across all its businesses, including 10-minute delivery, despite being the last major entrant in India's thriving quick commerce market. Amazon India's country manager, Samir Kumar, believes there will be multiple winners in the market and that the company will not hold back on investing in quick commerce to gain market share.

Amazon India is positioning itself as a leader across all its business verticals, including the rapidly growing quick commerce market. The company's country manager, Samir Kumar, has expressed confidence in the potential of the Indian market and the company's ability to gain market share despite being a late entrant. Amazon India is investing heavily in its infrastructure, with a commitment of Rs 2,000 crore for 2025 alone, as part of a broader $26 billion investment pledge by 2030 [2].

Kumar believes that there will be multiple winners in the quick commerce market, and Amazon India is not holding back on investments to secure its position. The company is focused on expanding its delivery capabilities to include 10-minute delivery services, aiming to reach a broader customer base, including those in tier II and III cities [2].

Amazon's strategic move into the quick commerce market comes at a time when the company is also expanding its rural logistics infrastructure. The company has committed to investing $4 billion to expand its rural logistics network by 2026, which will support its broader expansion plans [1].

The Indian market presents a significant opportunity for Amazon, with a large and growing consumer base. Kumar highlighted that while mobile phone penetration is high, online shopping penetration is still relatively low, leaving a significant opportunity for growth [2]. The company is well-positioned to capitalize on this growth, with a strong focus on building a frictionless and smooth experience for both sellers and consumers.

In addition to its quick commerce and rural logistics initiatives, Amazon India is also investing in its broader infrastructure and operations. The company is doubling down on its focus in India, where it is investing billions of dollars to support its long-term growth plans [2].

Amazon India's strategic investments in quick commerce and rural logistics, along with its broader focus on the Indian market, position the company well to capture a significant share of the Indian e-commerce market. The company's long-term focus and commitment to investing in its infrastructure and operations will be key to its success in the competitive Indian market.

References:
[1] https://www.gurufocus.com/news/3062595/amazon-amzn-boosts-sameday-grocery-delivery-shakes-market?mod=news_archive&r=4bf001661e6fdd88d0cd7a5659ff9748
[2] https://m.economictimes.com/tech/technology/india-will-be-among-biggest-contributors-to-our-growth-in-long-run-amazons-samir-kumar/articleshow/123281742.cms

Amazon India chief Samir Kumar on the company's quick commerce strategy and leadership ambitions.

Comments



Add a public comment...
No comments

No comments yet