Amazon Extends Prime Day to Four Days in 2025 Offering 30% Discounts

Amazon has announced that its annual Prime Day event will be extended to an unprecedented four days in 2025, marking the 10th anniversary of the shopping extravaganza. The event, which has traditionally been a one-day affair, will now span from July 8 through July 11, offering customers an extended period to take advantage of exclusive deals and discounts.

In addition to the extended duration, Amazon is rolling out a variety of promotions leading up to Prime Day. Starting on July 1, the company will offer a 30% discount on a selection of its own brands, with prices on school supplies and household essentials dropping as low as $3 and dresses as low as $12. This early bird special is designed to generate excitement and encourage customers to start their shopping early.

One of the most notable deals for Prime members is the gas savings offer, which will run from July 3 to July 6. During this period, Prime members can save $1 per gallon on up to 35 gallons of gas at over 7,500 participating locations, including bp, Amoco, and select ampm stations. This promotion is expected to be a significant draw for customers, as it provides a tangible benefit that can be used immediately.

Other promotions for Prime members include a $10 discount on a Grubhub+ delivery order over $20 with the code “PRIME10,” valid from now through July 7. Additionally, customers who apply for a Prime Visa card by July 14 can receive a $200 Amazon Gift Card upon approval, while those who apply for a Prime Store Card from July 2 to July 11 can receive an $80 Amazon Gift Card upon approval. Car rental services with Avis will also offer up to 30% off base rates and 10% back in an Amazon.com gift card.

In a move to attract younger customers, Amazon has introduced Prime for Young Adults, a new membership tier for individuals aged 18 to 24. This enhanced membership will cost $69 per year or $7.49 per month and will include 5% cash back savings on popular categories, with an additional 10% cash back during Prime Day. New members can take advantage of a six-month free trial period, making it an attractive option for young adults looking to maximize their savings.

This year's Prime Day event is set to be the biggest and most ambitious yet, with Amazon pulling out all the stops to celebrate its 10th anniversary. The extended duration, early bird specials, and a variety of promotions are designed to attract a wide range of customers and generate excitement leading up to the event. With the gas savings offer and other exclusive deals, Prime Day 2025 is shaping up to be a shopping extravaganza that customers won't want to miss.