Amaze Launches In-House Demand-Side Platform, Enhancing Data-Driven Growth

Amaze Holdings has launched a proprietary demand-side platform (DSP) integrated across its ecosystem, expanding media buying capabilities and unlocking access to new channels. The DSP is designed to improve cost efficiency and performance visibility, and will enable additional monetization opportunities beyond the company's core commerce offering. The launch advances Amaze's long-term vision of scalable, data-driven growth as a leading platform in the creator economy.