Alpha Tokens Double BNB Chain Weekly Trading Volume

Binance Alpha tokens have significantly boosted activity on the BNB Chain, leading to a doubling of weekly trading volume. The Alpha showcase, launched in December 2024, has become a pre-listing window for promising projects in areas such as restaking, artificial intelligence, DeFi infrastructure, and memes. Out of the 71% of Alpha tokens that debuted on BNB Chain, 60% utilized the Binance Wallet initial DEX offering (IDO) module, while the rest were split between Binance Launchpad and Launchpool.

This influx of new tokens has translated into concentrated demand, with BNB Chain accounting for roughly 40% of all Alpha-token trading volume. Nine of the top 20 tokens by seven-day volume are BNB-native, including BSquared Network (B2), OKZOO (AIOT), Polyhedra Network (ZKJ), MYX Finance (MYX), Haedal Protocol (HAEDAL), Donkey (DONKEY), Boop (BOOP), Milk (MILK), and SkyAI (SKYAI). The network has seen a surge in new addresses, with over a million new addresses daily linked to Alpha-related onchain activity. Additionally, seven of the 10 largest Alpha tokens recorded a new user ratio exceeding 20%.

The activity has also resulted in a 60% increase in weekly transactions and a 114.6% climb in weekly trading volume. The arrival of infrastructure players such as restaking project HAEDAL and interoperability network ZKJ has begun to influence total value locked (TVL) statistics. Funds that initially started on networks like Solana or Base are now crossing bridges to BNB Chain, with several projects keeping more than 50% of their circulating liquidity there. This TVL, in turn, encourages the next wave of builders to deploy first on the same rails, reinforcing the cycle.

Native demand for BNB (BNB) is also rising, with roughly 14% of Alpha launches requiring users to either stake BNB or seed BNB-denominated liquidity in Launchpool to earn early allocations. This creates consistent demand for the BNB token that does not depend on price speculation. Crosschain migration offers another window into the trend, with projects like Solana-born meme project Ghiblification (GHIBLI) and Sui-based liquid staking protocol Haedal bridging significant liquidity to BNB Chain, citing cheaper gas and a broader Ethereum Virtual Machine (EVM) user base.

Binance Wallet is now putting formal incentives behind the flywheel. A two-week BNB Smart Chain (BSC) Trading Competition will distribute over $3.5 million worth of B2, AIOT, MYX, and ZKJ to the most active accounts. In parallel, Binance’s Alpha Points Promotion double-counts every qualifying BNB Chain trade, boosting wallet IDO eligibility and Alpha airdrop chance with participation. Because transaction fees on BNB Chain often sit below one cent, ambitious traders can recycle positions quickly to climb the volume tables without surrendering most of their spread to gas.

This pattern of early-stage tokens igniting wallet creation, which drives higher volumes, attracts infrastructure projects, and locks in capital, is evident on BNB Chain. Recent data, including 45 Alpha launches, more than a million new addresses daily, and triple-digit volume growth, suggests that BNB Chain has the potential to become the default starting point for new tokens if the Alpha pipeline maintains its current cadence.