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Summary
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Internet Retail Sector Mixed as Amazon Leads, Alibaba’s AI Play Diverges
The Internet Retail sector shows mixed momentum, with Amazon (AMZN) rising 1.74% on strong holiday e-commerce sales. However, Alibaba’s AI-focused infrastructure bets—such as its cloud AI models and logistics automation—position it differently from traditional e-commerce peers. While Amazon dominates global retail, Alibaba’s recent AI-driven initiatives in food delivery and supply chain optimization highlight a strategic pivot toward high-margin tech services. This divergence explains why Alibaba’s rally isn’t fully aligned with sector trends, as investors price in its unique AI-driven growth narrative.
Leveraged Calls and ETFs Highlight Bullish Setup Amid Technical Reversal
• 200-day MA: $137.79 (below current price)
• RSI: 46.32 (neutral)
• MACD: -2.07 (bearish) vs. Signal Line: -2.44 (bullish crossover)
• Bollinger Bands: Price at $154.49 (near upper band at $159.10)
• Support/Resistance: 200D range of $119.16–$120.96 vs. 30D range of $149.76–$150.12
Alibaba’s technicals suggest a short-term reversal, with the 21-day EMA acting as a psychological hurdle. The Roundhill
Alibaba’s AI-Driven Rebound Gains Momentum: Key Levels to Watch
Alibaba’s 5.27% surge reflects a short-term technical reversal fueled by regulatory optimism and AI infrastructure bets. While the 21-day EMA ($156.58) remains a critical hurdle, the stock’s retest of the 200-day MA ($137.79) suggests a potential base-building phase. Investors should monitor the 150-strike calls (BABA20260116C150) for a continuation signal or the 145-strike (BABA20260116C145) for a lower-risk entry. In the sector, Amazon’s 1.74% gain underscores broader retail strength, but Alibaba’s AI-driven logistics edge could outperform if the $156.58 level holds. Watch for a break above $156.58 or a breakdown below $143.65 (lower Bollinger Band) to confirm direction.

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