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X's algorithm will soon be powered by xAI's Grok system, improving the quality of highlighted posts. This could impact engagement, but may not matter much if users don't switch from the default "Following" feed to the algorithmic "For You" feed. The updated algorithm aims to address the issue of new users and small accounts not being seen, and users can adjust their feed by asking Grok. However, the impact of these changes on user engagement and time spent in the app is uncertain due to the limited number of users who use the algorithmic feed.

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