L'Oréal Drives Brand Awareness and Employee Engagement with Sprinklr Advocacy
ByAinvest
Thursday, Dec 4, 2025 8:04 am ET1min read
CXM--
L'Oréal uses Sprinklr Advocacy to turn employees into brand ambassadors, generating 33 million organic impressions and a 4x return on investment in 18 months. The platform equips employees with tools and support to share brand-approved content on social media, driving brand awareness and employee engagement. The program aims to have 1,500 ambassadors by the end of 2025.

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