AI Disruption in Software Sector: Adobe, SAP, and Nemetschek Face Challenges

Monday, Aug 18, 2025 4:23 am ET1min read

AI is disrupting the software sector, causing declines in stocks like Intuit, Salesforce, SAP, and Nemetschek. The fear is that AI may force companies to rethink their business models, as seen in Adobe's struggles with its Firefly AI module. Investors are questioning the strategic positioning of several companies and looking for future leaders in the AI era.

The software sector is experiencing a significant selloff, with notable declines in stock prices for companies such as Intuit, Salesforce, SAP, and Nemetschek. The primary driver behind this trend is the growing concern over the potential disruptive impact of artificial intelligence (AI) tools. Analysts attribute these losses to worries that AI could pose a competitive threat to these companies' traditional business models.

According to a Bloomberg report, the influence of AI on US financial markets is evident, with Nvidia Corp. becoming the most valuable company in the world at nearly $4.5 trillion [1]. Startups like OpenAI and Anthropic have raised billions, but investors are increasingly aware of the risks AI poses to established industries. The disruption is real, and investors are placing bets on which sectors will be most affected. Among the most vulnerable are web-development firms like Wix.com Ltd., digital-image company Shutterstock Inc., and software maker Adobe Inc. [1].

The selloff in the software sector comes as AI is transforming various industries. Companies like Microsoft and Meta Platforms Inc. are pouring billions into AI, leading to concerns that existing companies may see a falloff in demand. For instance, Adobe Inc. has fallen 23% amid fears that clients will turn to AI platforms for image and video generation [1]. Similarly, staffing services companies like ManpowerGroup Inc. are down 30% this year, potentially due to rising automation [1].

Despite these concerns, some investors see buying opportunities in the sector. The rapid price drops have led some to believe that the fear of AI disruption is overblown. For example, CrowdStrike, an AI-powered cybersecurity company, has seen a string of price-target increases on Wall Street. Analysts are optimistic about the company's growth story, citing high ARR growth, long contract durations, and the use of advanced AI technologies [2].

In conclusion, the software sector is grappling with the potential disruptive impact of AI, leading to a selloff in stock prices. While some investors see this as an opportunity, others remain cautious. The future of these companies will depend on how they adapt to the evolving AI landscape.

References:
[1] https://finance.yahoo.com/news/traders-fleeing-stocks-feared-under-130001182.html
[2] https://www.barchart.com/story/news/34072365/1-ai-stock-analysts-are-quietly-raising-their-price-targets-on

AI Disruption in Software Sector: Adobe, SAP, and Nemetschek Face Challenges

Comments



Add a public comment...
No comments

No comments yet