ADVANCE 2025: Global CMOs, Tech Leaders, and Wyclef Jean to Headline in NYC

Smartly's flagship event ADVANCE 2025 will take place on September 17 in New York City, featuring global CMOs, big tech leaders, and Wyclef Jean. The event will explore the future of advertising and feature leaders from Pinterest, Adobe, Amazon Ads, and more. The Creativity AI and Commerce AI tracks will offer breakout sessions on AI's impact on storytelling, creative production, media strategy, and measurement. Visit AdvanceSmartly.com for more information.

Smartly's annual event, ADVANCE, will return on September 17 in New York City, bringing together global leaders from the advertising industry. The event will feature prominent figures from Adobe, Amazon Ads, Google, Pfizer, Pinterest, Snap, Spotify, TikTok, TIME, Uber, and Unilever, among others. The event will be hosted at Skylight at The Refinery and will set the agenda for the future of advertising.

ADVANCE 2025 will explore how artificial intelligence (AI) is transforming the advertising landscape. The event will delve into two dynamic tracks: Creativity AI and Commerce AI. The Creativity AI Track will focus on AI's impact on storytelling, creative production, and cross-platform performance, while the Commerce AI Track will explore media strategy, measurement, and the path to purchase with AI.

The event will conclude with a special session featuring Wyclef Jean, a three-time Grammy Award-winning artist, who will discuss the role of creativity and storytelling in shaping brands and culture. The event aims to equip marketing leaders with the clarity, tools, and competitive edge needed to navigate the evolving advertising landscape.

ADVANCE 2025 is part of Smartly's ongoing efforts to redefine advertising through AI. Smartly, ranked as the leader in The Forrester Wave™: Creative Advertising Technologies, unifies creative and media to produce intelligent creative, dynamic, data-driven image and video assets optimized for seamless activation across channels. The company supports over 700 brands and manages over $6 billion in ad spend globally.

In addition to the main stage presentations, the event will offer breakout sessions designed to equip marketing leaders with the clarity, tools, and competitive edge needed to move with purpose. To learn more about the full lineup of speakers and to request a ticket, visit [AdvanceSmartly.com](https://AdvanceSmartly.com).

References:
[1] https://www.businesswire.com/news/home/20250827563061/en/ADVANCE-2025-Returns-September-17-in-New-York-City-Featuring-Global-CMOs-Big-Tech-Leaders-and-Wyclef-Jean
[2] https://www.iphoneincanada.ca/2025/08/26/adobe-firefly-express-gemini-2-5-flash-image/