Adobe's Trading Volume Drops 43.92% to $12.60 Billion, Ranks 46th in Market

On May 19, 2025, Adobe's trading volume reached $12.60 billion, a 43.92% decrease from the previous day, ranking 46th in the day's stock market. Adobe (ADBE) rose by 0.85%, marking its sixth consecutive day of gains, with a total increase of 9.76% over the past six days.

Morgan Stanley has expressed optimism about Adobe's recent pricing adjustments, predicting that these changes could enhance the company's revenue growth for 2025. The firm's analysts believe that Adobe's strategic pricing changes for its Creative Cloud All Apps will positively impact the company's financial performance in the coming years. These adjustments are expected to drive stronger growth in fiscal year 2026 as they extend to additional geographies and plans.

Jefferies has reaffirmed its Buy rating on Adobe, setting a price target of $590. The firm's confidence in Adobe's financial outlook is bolstered by the company's recent pricing changes, which are anticipated to support a return to mid-teens earnings per share compound annual growth rate (EPS CAGR).

Analysts have also noted that Adobe's stock is currently trading at a lower price-to-earnings growth (PEG) ratio compared to its large-cap peers, further supporting the Buy rating. Additionally, Barclays has maintained a Buy rating on the stock with a price target of $567.00.