Adobe's 1.47B Share Volume Ranks 46th as Analysts Split on Sell vs Buy Ratings

Adobe (ADBE) closed at a 2.17% decline on August 11, 2025, with a trading volume of 1.47 billion shares, ranking 46th in market activity. The stock has approached its 52-week low of $332.01, reflecting sustained pressure amid shifting market dynamics. Melius Research downgraded Adobe to "Sell" with a $310 price target, citing concerns over AI-driven disruption to software-as-a-service (SaaS) models and valuation compression. The firm drew parallels to historical cloud computing trends that eroded hardware company valuations, signaling a potential reallocation of value toward infrastructure providers like Microsoft and Oracle.

Despite the bearish outlook, Adobe continues to expand its AI-driven offerings, launching the Firefly mobile app to enable text-to-image and text-to-video creation on smartphones. The move aims to reinforce its position in digital content generation. However, contrasting analyst ratings highlight market uncertainty: DA Davidson maintained a "Buy" rating with a $500 target, while Redburn-Atlantic cut its stance to "Sell" at $280, emphasizing risks to Adobe’s competitive edge. Meanwhile, Figma’s reported $821 million in 12-month revenue underscores Adobe’s ecosystem growth, though its stock remains underperforming against broader SaaS peers.

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