Adios Launches with Global Partnerships and California Retail Debut

Thursday, Jul 17, 2025 8:51 am ET1min read

Labor Smart Inc. and Cookies have launched "Adios," a premium tequila RTD brand, in partnership with Casa Rica and Flaviar. The brand debuts July 19th during the Pacquiao vs. Barrios fight on Amazon Prime and will be available in California retail on August 15th. Adios features four bold flavors and is crafted with real fruit juice, zero additives, and ultra-premium tequila from Jalisco, Mexico.

Labor Smart Inc. (OTC:LTNC) and Cookies have jointly announced the launch of "Adios," a premium ready-to-drink (RTD) tequila brand. The product will debut on July 19th during the Manny Pacquiao vs. Mario Barrios fight, which will be streamed live on Amazon Prime. The brand will be available in California retail stores starting on August 15th [1].

Adios is crafted with real fruit juice, zero additives, and ultra-premium tequila from Jalisco, Mexico, produced by Casa Rica. The brand is set to launch with four bold flavors: Mango, Lime, Spicy, and Strawberry. An additional four SKUs are planned for release in the fourth quarter of 2025 [1].

The partnership between Labor Smart Inc., Cookies, Casa Rica, and Flaviar is structured to support long-term growth and value creation. Labor Smart Inc. has secured 85,000 cases of Adios and has already committed $3.3 million in launch revenue. The company projects Q3 revenue of $7-8 million and Q4 revenue of $12-15 million, driven by retail expansion, SKU growth, and direct-to-consumer (DTC) momentum. International expansion is targeted to begin as early as Q1 2026 [1].

Adios will be distributed nationwide through Flaviar, a leading DTC spirits platform that supports over 300 brands and processes more than 500,000 orders annually. This partnership ensures a compliant, data-driven, and scalable infrastructure for Adios [1].

Cookies, founded by Berner in 2010, is known for its innovative cannabis and lifestyle products. The brand's expansion into the spirits category with Adios marks a significant milestone, bringing its signature flair and quality to the tequila space. Casa Rica, a boutique tequila distiller, produces additive-free, small-batch tequila using traditional methods. The partnership with Labor Smart Inc. and Flaviar ensures a consistent, high-quality product experience for consumers [2].

The launch of Adios is set to make a national splash, supported by major in-store placements and launch events across key California markets. Pre-orders are currently available online, with the first sneak peek happening during the Pacquiao vs. Barrios fight on July 19th [1].

References:
[1] https://www.newswire.com/news/labor-smart-inc-otc-ltnc-and-cookies-officially-launch-adios-premium-22611224
[2] https://www.newsbreak.com/the-associated-press-510077/4113981899477-cookies-cks-distro-and-ltnc-launch-ready-to-drink-tequila-brand-adios-featuring-premium-casa-rica-tequila-in-four-bold-flavors

Adios Launches with Global Partnerships and California Retail Debut

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