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Act III Holdings Invests in Honest Greens Barcelona, Aims to Scale the Better-For-You Food Movement Across Europe
ByAinvest
Monday, Jan 13, 2025 7:56 am ET1min read
Act III Holdings has made a strategic investment in Honest Greens Barcelona, a fast-growing, mission-driven restaurant brand in Spain. The investment will provide capital and expertise to help scale Honest Greens as it continues its expansion across Europe, supporting its goal to transform the dining landscape. Honest Greens offers elevated but accessible food produced with sustainably sourced ingredients and has emerged as the leader in the better-for-you food movement.
Act III Holdings, a leading $1 billion+ investment vehicle, has recently made a strategic investment in Honest Greens Barcelona, a fast-growing, mission-driven restaurant brand in Spain [1]. This investment comes as Honest Greens continues its expansion across Europe, with the goal of transforming the dining landscape.Honest Greens, which offers elevated yet accessible food produced with sustainably sourced ingredients, has emerged as a leader in the better-for-you food movement [2]. The brand's commitment to sustainability and quality aligns with Act III Holdings' approach to partnering with consumer-facing brands in powerful categories of the future [1].
Ron Shaich, CEO and Managing Partner of Act III Holdings, has a proven track record of success in the industry. With the help of Act III Holdings, Honest Greens will receive the capital and expertise needed to scale its operations and continue its growth [1].
Act III Holdings' portfolio includes a range of successful restaurant and entertainment concepts, such as CAVA, Tatte, Life Alive, and Level99 [1][2]. These companies share a commitment to quality, innovation, and sustainability, making Honest Greens a natural fit for the investment vehicle.
With this investment, Act III Holdings is continuing its mission to help build dominant consumer-facing brands in the most powerful categories of the future [1]. As Honest Greens continues to expand, it is poised to make a significant impact on the European dining landscape.
References:
[1] Act III Holdings. (n.d.). Retrieved from https://www.act3holdings.com/
[2] Act III Holdings. (n.d.). Portfolio. Retrieved from https://www.act3holdings.com/portfolio
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