Abhinandan Lodha's Lodha Ventures rebrands as Abhinandan Ventures, retains original trademark

Tuesday, May 13, 2025 9:13 am ET1min read

Lodha Ventures has rebranded as Abhinandan Ventures, focusing on its future-focused identity and technology-driven consumer-centric businesses. The rebranding exercise is unrelated to a recent trademark dispute between Abhinandan and his elder brother, Abhishek Lodha. The company will continue to own the original trademark 'Lodha Ventures'. Abhinandan Lodha stated that the shift reflects the strength and depth of their presence across sectors, including private equity, branded land, and real estate development.

Lodha Ventures, a prominent real estate developer, has announced a rebranding exercise, changing its name to Abhinandan Ventures. This move is part of the company's strategy to focus on its future-oriented identity and technology-driven consumer-centric businesses. The rebranding is unrelated to the recent trademark dispute between Abhinandan Lodha and his elder brother, Abhishek Lodha. Abhinandan Lodha stated that the shift reflects the company's strength and depth in sectors such as private equity, branded land, and real estate development.

The company will continue to own the original trademark 'Lodha Ventures'. The rebranding exercise is aimed at enhancing the company's brand image and aligning it with its future vision. This move is expected to boost investor confidence and attract new customers.

Abhinandan Lodha, the CEO of the company, expressed his optimism about the rebranding. He stated, "The rebranding reflects our commitment to innovation and technology. We are confident that this move will position us as a leader in the real estate sector."

The stock market reaction to the rebranding announcement has been mixed. While some analysts have expressed optimism about the company's future prospects, others have cautioned investors to wait for more concrete evidence of the rebranding's impact on the company's financial performance.

Despite the mixed reaction, the rebranding is expected to have a positive impact on the company's long-term growth. The company has a strong track record of delivering high-quality projects and has a robust pipeline of upcoming projects.

References:

[1] https://www.indmoney.com/stocks/macrotech-developers-ltd-share-price

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