2 Consumer Stocks with Explosive Upside and 1 to Ghost

As we enter 2025, the consumer staples sector remains a cornerstone of economic stability and growth. These companies, producing everyday essentials, have a strong presence in global markets, regardless of economic fluctuations. For investors seeking resilience and growth potential, here are five standout consumer goods stocks to consider for your portfolio in 2025 — Tyson Foods TSN, Clorox CLX, Ollie's Bargain Outlet OLLI, Altria Group MO and The Vita Coco Company COCO. In 2024, the consumer goods industry faced a dynamic landscape shaped by economic shifts and evolving consumer behaviors. Slower economic growth and elevated inflation led to cautious spending patterns, while high commodity prices and supply-chain disruptions continued to weigh on consumer packaged goods companies. However, some relief came as inflationary pressures began to ease later in the year. Consumers prioritized value-driven purchases, favoring bundled deals, larger product sizes and discounts. A growing focus on well-being drove demand for health-conscious products and functional foods. Companies responded with adaptive pricing strategies to regain customers who had turned to more affordable alternatives. Despite these headwinds, signs of resilience emerged, fueled by falling inflation, increasing real wages and accumulated savings. These factors are expected to set the stage for stronger consumer confidence and spending in 2025. Investing in consumer staple stocks in 2025 remains promising due to strong global demand and robust prospects. Product innovation, improved packaging, targeted marketing and restructuring, including acquisitions and divestitures, are poised to enhance revenue growth and margin trends. 5 Consumer Staple Stocks to Buy for 2025 Tyson Foods: Based in Arkansas, Tyson Foods is the biggest U.S. chicken company and produces, distributes and markets chicken, beef, pork, and prepared foods. Tyson Foods’ multi-channel, multi-protein strategy is central to its long-term resilience and growth, allowing it to capitalize on different market opportunities as they arise. Its strategy is anchored in operational excellence, customer and consumer obsession, and sustainability. The company prioritizes innovation, marketing and customer alliances to fuel growth. The Zacks Consensus Estimate for TSN’s fiscal 2025 sales and earnings suggests growth of 2% and 13.2%, respectively, from the year-ago period’s reported figures. The company delivered a trailing four-quarter earnings surprise of 57%, on average. The Zacks Rank #1 (Strong Buy) stock has risen 6.3% in the past year. You can see the complete list of today’s Zacks #1 Rank stocks here. Tyson Foods, Inc. Stock Price and Consensus Tyson Foods, Inc. price-consensus-chart | Tyson Foods, Inc. Quote See the Zacks Earnings Calendar to stay ahead of market-making news. Clorox: This Oakland, CA-based company is engaged in the production, marketing and sale of consumer products in the United States and international markets. Clorox has been gaining from pricing and cost-saving initiatives, which have been bolstering its margins. CLX has been on track with its streamlined operating model, which aims to improve efficiency. The company remains well-poised on a solid innovation pipeline, digital transformation, and pricing and cost-saving initiatives. Clorox is focused on value creation in the long run. The Zacks Consensus Estimate for CLX’s fiscal 2025 sales and earnings suggests growth of 2.2% and 4.5%, respectively, from the year-ago period’s reported figures. The company delivered a trailing four-quarter earnings surprise of 45.9%, on average. The Zacks Rank #2 (Buy) stock has risen 13.2% in the past year. The Clorox Company Stock Price and Consensus The Clorox Company price-consensus-chart | The Clorox Company Quote Ollie’s Bargain: This Harrisburg, PA-based company is a value retailer of brand-name merchandise at drastically reduced prices. Ollie's Bargain business operating model of “buying cheap and selling cheap,” cost-containment efforts, focus on store productivity, and expansion of the customer reward program, Ollie’s Army, reinforce its position. The company is well-positioned to capitalize on a favorable closeout market and growing trade-down trends. The Zacks Consensus Estimate for OLLI’s fiscal 2025 sales and earnings suggests growth of 12.9% and 14.5%, respectively, from the year-ago period’s reported figures. The company delivered a trailing four-quarter earnings surprise of 5%, on average. The Zacks Rank #2 stock has risen 45.6% in the past year. Ollie's Bargain Outlet Holdings, Inc. Stock Price and Consensus Ollie's Bargain Outlet Holdings, Inc. price-consensus-chart | Ollie's Bargain Outlet Holdings, Inc. Quote Altria: This Richmond-based company specializes in cigarettes, smokeless products and wine. Altria has been evolving with the changing industry dynamics. Given the rising health consciousness and stern government regulations to discourage smoking, this tobacco giant has been diversifying its product portfolio to include e-vapor products and heated tobacco products. The company’s strategic investments in growth platforms like JUUL Labs and Philip Morris International have positioned it well for the future. The Zacks Consensus Estimate for MO’s fiscal 2025 sales and earnings suggests growth of 4.5% and 10.5%, respectively, from the year-ago period’s reported figures. The company delivered a trailing four-quarter earnings surprise of 11.4%, on average. The Zacks Rank #2 stock has risen 11.5% in the past year. Altria Group Stock Price and Consensus Altria Group price-consensus-chart | Altria Group Quote The Vita Coco Company: This New York-based company is a leading brand in the coconut water category, offering a range of coconut water products, including Vita Coco, Zico, and O.N.E. Coconut Water. The company has been expanding its product portfolio to include functional beverages and other coconut-based products. The Vita Coco Company has been gaining from its strong brand recognition, innovative product offerings, and strategic partnerships. The Zacks Consensus Estimate for COCO’s fiscal 2025 sales and earnings suggests growth of 15% and 20%, respectively, from the year-ago period’s reported figures. The company delivered a trailing four-quarter earnings surprise of 12.5%, on average. The Zacks Rank #2 stock has risen 25.6% in the past year. The Vita Coco Company Stock Price and Consensus The Vita Coco Company price-consensus-chart | The Vita Coco Company Quote