1win.com Partners With Canelo Álvarez After Historic IBF Title Win

1win.com has announced a global partnership with boxing superstar Canelo Álvarez, following his historic victory for the IBF super middleweight title. Álvarez's dominant performance on May 3, 2025, secured him the IBF title and solidified his status as the undisputed super middleweight champion, having already won the WBA, WBC, and WBO titles. This collaboration marks a significant milestone in boxing history, with 1win.com proud to be a part of it.

The partnership between 1win.com and Álvarez is based on shared ideals of performance, discipline, and pushing the boundaries of sports. 1win.com becomes Álvarez's long-term partner and sponsor, aligning with the brand's commitment to interacting with top athletes and entertainers worldwide. Álvarez joins a growing list of 1win.com’s global ambassadors, including actor Johnny Sins and cricketer David Warner, and follows the brand's earlier collaboration with MMA legend Conor McGregor in April 2025.

The owner and CEO of 1win.com expressed his admiration for Álvarez, stating, "When we talk about champions, we talk about people like Saul Álvarez! A fighter who went from a farm near Guadalajara to the absolute top of world boxing. A legend in and out of the ring—and now, the official ambassador of 1win. Not just because he is a legend, but because his mindset—focus, discipline, drive—is exactly what we believe in." Álvarez himself shared his excitement about the partnership, highlighting the shared values of focus, strategy, and passion between boxing and 1win.com.

1win.com, established in 2016, is renowned for its online gaming, sports betting, and casino services. The platform actively supports esports, conventional sports, and charitable causes, and is a leading cryptocurrency casino. It offers innovative features such as deposits and withdrawals using USDT (TRC-20) in as little as 90 seconds, supporting a wide range of cryptocurrencies including Bitcoin, USDT, USDC, Ethereum, Tron, Litecoin, Monero, Dogecoin, Bitcoin Cash, Dash, Zcash, Stellar, Ripple, and BNB. This makes 1win.com a popular choice for cryptocurrency-savvy gamers globally.

This partnership is expected to bring exclusive content, exciting challenges, and big surprises for fans, further enhancing 1win.com's reputation as a brand that supports and celebrates champions. The collaboration underscores 1win.com's dedication to excellence and its commitment to partnering with the best in the sports and entertainment industries.