1-800-FLOWERS.COM Stock Soars 11.43% on Options Activity

1-800-FLOWERS.COM's stock price surged by 11.43% in pre-market trading on July 23, 2025, marking a significant rise that has caught the attention of market participants.

The recent surge in 1-800-FLOWERS.COM's stock price can be attributed to a combination of factors, including speculative options activity and technical indicators. The stock's price action, which saw it open at $5.20 and spike to $6.78, suggests heavy call option buying ahead of the August 15 expiration. Implied volatility ratios for key contracts indicate aggressive short-term positioning, while technical indicators such as the MACD histogram and bearish Kline pattern signal a potential reversal of a long-term downtrend, attracting momentum traders.

Despite the broader Specialty Stores sector posting a slight decline, 1-800-FLOWERS.COM's surge appears to be driven by stock-specific options dynamics rather than sector-wide momentum. This divergence highlights the unique factors at play in the company's recent performance.

For aggressive traders, the FLWS20250815C7 call option stands out as a high-risk, high-reward opportunity. With a 400% price change ratio and 11.00% leverage, this option offers explosive potential if the stock breaks $7. However, the bearish Kline pattern warns of potential exhaustion, and investors should monitor key resistance levels and technical indicators to confirm the direction of the trend.