Wix.com Surges on Q2 Beat and Raised Revenue Guidance

Wix.com reported Q2 2025 earnings that beat expectations, with non-GAAP earnings and revenue rising. The company raised its 2025 revenue guidance to $1,975 million to $2,000 million. Wix also launched a financial services suite and expanded its partnership with PayPal. The stock price rose after the earnings beat and upgrades from Wells Fargo and Baird.

Wix.com (WIX) reported its Q2 2025 earnings on August 6, 2025, with non-GAAP earnings per share (EPS) of $2.28, surpassing the Zacks Consensus Estimate of $1.75. This marks a significant 30.29% earnings surprise, compared to the year-ago EPS of $1.67 [1]. The company also posted revenues of $489.93 million, exceeding the Zacks Consensus Estimate by 0.51%, and year-over-year revenue growth of 12% [2].

The quarterly results reflect Wix.com's strategic pivot towards AI-driven digital transformation. The company's Creative Subscriptions segment, which accounts for 70% of total revenue, grew 11% year-over-year to $345.5 million, driven by AI tools like Wixel and Wix ADI [2]. Additionally, the acquisition of Base44, a no-code application development platform, contributed $40-50 million in annual recurring revenue (ARR) by year-end 2025 [2].

Wix.com also launched a financial services suite and expanded its partnership with PayPal, further diversifying its revenue streams. The company raised its 2025 revenue guidance to $1,975 million to $2,000 million, reflecting a 12-14% growth rate [2].

The stock price of Wix.com rose following the earnings beat and upgrades from Wells Fargo and Baird. The company's strong financial performance and strategic initiatives position it well for continued growth in the SaaS market.

References:
[1] https://finance.yahoo.com/news/wix-com-wix-tops-q2-110502387.html
[2] https://www.ainvest.com/news/wix-wix-q2-2025-earnings-strategic-inflection-point-ai-driven-digital-transformation-2508/