Wendy's Seeks Franchise Partner for Growth in Tijuana, Mexico

Wendy's is recruiting a franchise partner to develop restaurants in Tijuana and the broader Baja California region in Mexico. The company sees Mexico as a high-growth market with potential for over 400 restaurants nationwide. A franchise recruiting event will be held in San Diego on February 10 for prospective franchisees. Wendy's has already established over 40 restaurants in Mexico and views it as a strategic hub for international expansion.