Walmart's Prime Day Competitor Sale Now Live: Exclusive Deals for Walmart+ Members

Walmart's Prime Day competitor sale, Walmart Deals, is now live for Walmart+ members and opens to all at midnight ET on July 8. The sale features thousands of deals, including a 32-Inch Samsung Smart Monitor for $199, Dyson V7 Advanced Cordless Vacuum Cleaner for $229.99, and a Switch 2 console for $299.99. Deals will be open to all after midnight, and Walmart is offering 50% off its memberships to encourage sign-ups.

Walmart Inc. (WMT) has launched its Walmart Deals sale, a direct competitor to Amazon's Prime Day, starting July 7 for Walmart+ members and opening to the public at midnight ET on July 8. The six-day event features thousands of deals across electronics, home goods, toys, fashion, and back-to-school essentials.

Key highlights of the Walmart Deals sale include a 32-inch Samsung Smart Monitor for $199 (was $299.99), a Dyson V7 Advanced Cordless Vacuum Cleaner for $229.99 (was $399.99), and a Nintendo Switch 2 console for $299.99. Walmart is also offering a 50% discount on its Walmart+ memberships to encourage sign-ups, providing early access to deals, discounts on gas, Paramount+ access, and more.

Walmart's strategic timing and tech-enabled shopping experience aim to capture early back-to-school spending. The company's value-driven approach and broader assortment of essentials position it as a top destination for summer savings and early school prep.

Comparatively, Target Corporation (TGT) is hosting Target Circle Week from July 6 to 12, offering up to 50% discounts on hundreds of items, while Amazon.com, Inc. (AMZN) is running a four-day Prime Day event from July 8 to 11, known for deep discounts on school supplies, tech, and home goods. Walmart's extended sale period and broader selection may provide a competitive edge in attracting early shoppers.

From a financial perspective, Walmart's stock has gained 44.3% in the past year, with a forward price-to-earnings ratio of 35.96X, above the industry average of 33.05X. The Zacks Consensus Estimate for Walmart's fiscal 2026 earnings implies year-over-year growth of 3.6%, and the 2027 estimate suggests a year-over-year uptick of 11.7%. The stock currently carries a Zacks Rank #3 (Hold) [1].

References:
[1] https://www.tradingview.com/news/zacks:11e17f1f7094b:0-is-walmart-set-to-win-big-as-back-to-school-shopping-starts-early/
[2] https://9to5toys.com/2025/07/07/walmart-massive-prime-day-competitor-sale-live/