Walmart Extends 10% Staff Discount to Most Grocery Items

Walmart is expanding its 10% employee discount to nearly all grocery items, including dairy and meat. The discount was previously limited to fresh produce and general merchandise and was only available during the year-end holidays. The discount program, first introduced over 50 years ago, is among the company's most requested benefits by staff. Walmart has also raised wages for its hourly workers and launched a bonus program for frontline staff. The stock has a consensus Strong Buy rating among analysts and a price target of $112.15, implying 7.91% upside from current levels.

Walmart, the largest private employer in the United States, has announced an expansion of its employee discount program. Effective immediately, the 10% discount, previously limited to fresh produce and general merchandise, will now apply to nearly all grocery items, including dairy and meat. This move comes as the company aims to boost workforce retention and employee satisfaction [1].

The discount program, first introduced over 50 years ago, has been one of the most requested benefits by Walmart's staff. Donna Morris, Walmart’s chief people officer, stated in a memo to employees that the expansion of the discount program was a direct response to employee feedback [1]. The discount will now be available year-round, rather than just during the holiday season.

In addition to the expanded discount program, Walmart has also implemented wage increases and a bonus program for its front-line staff. These initiatives are part of Walmart's ongoing efforts to retain and attract talent in a competitive retail environment [1].

The stock market has reacted positively to Walmart's announcements. Analysts project a potential upside of 8.79% for Walmart stock, with average price targets significantly above the current market price [2]. The consensus brokerage recommendation for Walmart Inc. is "Outperform," reflecting the bullish sentiment surrounding the stock [2].

However, GuruFocus estimates present a more cautious outlook, suggesting a notable downside of 37.54% for Walmart Inc. based on its GF Value [2]. This metric reflects what GuruFocus believes the stock should be worth, based on historical trading multiples, past business growth, and anticipated future performance.

Walmart's latest earnings report is scheduled for August 21, and investors will be closely watching the company's performance in the face of rising tariffs and potential price increases [1].

References:
[1] https://www.cnbc.com/2025/08/13/walmart-expands-employee-discount-on-groceries.html
[2] https://www.gurufocus.com/news/3059298/walmart-wmt-expands-employee-grocery-discount-to-boost-workforce-retention