Visa Inc. (V): Among the Best Forever Stocks to Buy Right Now

Visa Inc. (V), the global leader in digital payments, has consistently demonstrated strong growth and profitability, making it an attractive long-term investment. With a dominant market share, extensive global network, and a strong focus on innovation, Visa is well-positioned to adapt to changing consumer preferences and market dynamics. In this article, we will explore the key factors contributing to Visa's success and discuss why it is among the best forever stocks to buy right now.



Strong Brand Recognition and Market Share

Visa's strong brand recognition and dominant market share provide a significant competitive advantage in the payment technology industry. As of Q3 2024, Visa's market share within the Professional Services Industry was 25.79%, and within the Services Sector, it was 25.65% (Visa Inc. Annual Report, 2024). This market share enables Visa to maintain its leadership position and attract more clients and partners.

Extensive Global Network

Visa operates one of the largest payment networks globally, facilitating billions of transactions annually. As of Q3 2024, Visa's network processed over 212.6 billion transactions (Visa Inc. Annual Report, 2024). This extensive network enables Visa to connect millions of merchants, financial institutions, and consumers worldwide, making it a preferred choice for cross-border transactions.



Diversified Revenue Streams

Visa's revenue streams include service revenues, data processing revenues, international transaction revenues, and other revenues. This diversification helps mitigate risks associated with relying on a single revenue source and contributes to Visa's financial stability. In 2023, Visa's total net revenues were $32.653 billion, a 10.5% increase from the previous year (Visa Inc. Annual Report, 2024).

Innovation and Investment in Technology

Visa consistently invests in research and development to create new payment technologies and solutions. This focus on innovation helps Visa stay ahead of the curve in a rapidly evolving industry and maintain its competitive edge. Some of Visa's innovative services include tap to pay, tokenization, and click to pay services, as well as Visa Direct and Visa B2B Connect, which facilitate the delivery of funds to eligible cards, bank accounts, and digital wallets (Source: "About V," Feb 14, 2025).

Strategic Partnerships

Visa's strategic partnerships with major financial institutions, merchants, and technology companies help expand its network and product offerings. These partnerships also provide Visa with access to valuable data and insights, enabling it to make data-driven business decisions. For instance, Visa has collaborated with Analytic Partners to leverage advanced data analytics driven by artificial intelligence to improve the return on advertising investments for merchants (Source: "Visa Expands Digital Payment Solutions with Strategic Collaborations and Innovations," October 17, 2024).

Expansion into Emerging Markets

Visa's expansion into emerging markets, where digital payments are growing rapidly, presents significant growth opportunities. As these markets develop, Visa's transaction volumes and revenue are likely to increase. The company's strategic partnerships and innovative solutions enable it to cater to the growing demand for mobile payments and other digital payment solutions in these regions.



Strong Financial Performance

Visa has consistently delivered strong revenue growth and profitability, with high net income margins. In 2023, Visa's net income was $17.273 billion, a 13.61% increase from the previous year (Visa Inc. Annual Report, 2024). This financial strength enhances Visa's market position and attracts investors.

Analyst Insights

Analysts have positive outlooks on Visa's stock, with many rating it as a "buy" or "hold." According to a report by Jefferies, Visa's fundamentals remain strong, and the company continues to generate free cash flow and compound sales and earnings at a double-digit rate (Source: "Visa Stock Falls on Share Exchange Proposal. It’s an Opportunity to Buy," March 15, 2025).

In conclusion, Visa Inc. (V) is among the best forever stocks to buy right now due to its strong brand recognition, extensive global network, diversified revenue streams, focus on innovation, strategic partnerships, and expansion into emerging markets. Visa's consistent growth and profitability make it an attractive long-term investment, and analysts have positive outlooks on the company's stock. As Visa continues to adapt to changing consumer preferences and market dynamics, it remains a strong contender in the payment technology industry.