Unstopables Launches Unlimited Collection: New Line of In-Wash Laundry Scent Boosters

Unstopables has launched the Unlimited Collection, a line of in-wash laundry scent boosters inspired by prestige perfumes. The collection features three elevated fragrances: N.09, a crisp and refreshing blend; N.26, a floral woody fragrance; and N.42, a luscious fruity creamy scent. The collection is available at Walmart and features a new national ad campaign starring supermodel Jasmine Tookes. Unstopables aims to make fine fragrance accessible to everyone with its bold innovations and affordable prices.

Procter & Gamble's Unstopables has recently introduced the Unlimited Collection, a line of in-wash laundry scent boosters that redefine luxury in the laundry aisle. Inspired by the craftsmanship of prestige perfumes, the collection features three elevated fragrances: N.09, a crisp and refreshing blend; N.26, a floral woody fragrance; and N.42, a luscious fruity creamy scent. The collection is now available at Walmart and is accompanied by a new national ad campaign starring supermodel Jasmine Tookes [1][2].

The Unlimited Collection is designed to bring sophisticated, fine-fragrance experiences to more people than ever before, making luxury accessible to everyone. The collection's signature scents are meticulously crafted to offer unique aromatic journeys, each delivering a statement-making experience. The three fragrances are:

1. Unstopables Unlimited N.09: A crisp, aromatic blend that invigorates the senses, transporting the user to the heart of an evergreen forest. Eucalyptus, pine, and cedarwood intertwine to create a woody, minty essence that is both refreshing and grounding [1][2].
2. Unstopables Unlimited N.26: A floral woody fragrance that envelops laundry in an embrace of timeless elegance. Delicate rose, sweet honey, and earthy oakmoss combine to create a warm, inviting, and utterly captivating scent [1][2].
3. Unstopables Unlimited N.42: A luscious delight, this fruity creamy fragrance offers a vibrant aroma. Bright bergamot, powdery orris, and rich vetiver intertwine to deliver a luxurious, subtly sweet, and endlessly intriguing scent experience [1][2].

The collection is part of Unstopables' ongoing efforts to lead the scent bead category with bold innovations that deliver luxury-inspired scents at an everyday price. The new ad campaign, featuring Jasmine Tookes, emphasizes the collection's accessibility and affordability, making it clear that these luxurious scents are no longer reserved for perfume counters [1][2].

"With the Unstopables Unlimited Collection, we’re redefining what’s possible in the laundry category, bringing sophisticated, fine-fragrance experiences to more people than ever before," said Redge Abueva, Vice President, North America Fabric Enhancers, Procter & Gamble [1][2]. The collection's distinctive blends, elevated design, and high-performing formula ensure that the scent lingers and luxury lasts, making it an attractive option for consumers seeking an elevated laundry experience [1][2].

The Unlimited Collection is a significant step in Unstopables' strategy to expand its market reach and increase brand awareness. By making luxury fragrances accessible to everyone, the collection taps into a growing demand for high-quality, affordable products [1][2].

References:
[1] https://finance.yahoo.com/news/unstopables-unlimited-collection-redefines-laundry-130000435.html
[2] https://www.marketscreener.com/quote/stock/PROCTER-GAMBLE-COMPANY-4838/news/The-Unstopables-Unlimited-Collection-Redefines-Laundry-Luxury-with-Fine-Fragrances-for-Everyone-50457996/