Ubisoft and Stream Hatchet Partner for Rainbow Six Siege X Influencer Strategy

Stream Hatchet, a subsidiary of GameSquare Holdings, has partnered with Ubisoft to support the launch of Tom Clancy's Rainbow Six Siege X. Stream Hatchet will drive influencer strategy and execution, leveraging its proprietary technology and data-driven talent discovery platform to activate creators at scale. The partnership is expected to contribute to GameSquare's 2025 revenue and highlights Stream Hatchet's expansion into managed services and campaign execution.

Frisco, Texas - Stream Hatchet, a subsidiary of GameSquare Holdings, Inc. (NASDAQ:GAME), has entered into a strategic partnership with Ubisoft to support the launch of Tom Clancy's Rainbow Six Siege X. The collaboration will see Stream Hatchet driving influencer strategy and execution, leveraging its proprietary technology and data-driven talent discovery platform to activate creators at scale.

Under the agreement, Stream Hatchet will utilize its advanced analytics and marketing capabilities to identify and engage influential content creators for the game's launch. This partnership underscores the growing demand for managed influencer services in high-impact game launches, as highlighted by GameSquare's CEO, Justin Kenna [1].

Rainbow Six Siege, with its tens of millions of registered players since 2015, aims to engage both existing fans and new audiences through this strategic influencer campaign. The partnership is expected to contribute significantly to GameSquare's 2025 revenue, reflecting Stream Hatchet's evolution from an analytics provider to a full-service marketing platform [2].

Stream Hatchet's Chief Commercial Officer, Justin Smith, expressed excitement about the opportunity to bring Rainbow Six Siege X to life through cutting-edge influencer activations. The platform provides the tools and insights needed to identify the right voices and maximize impact across streaming and social channels.

This partnership highlights Stream Hatchet's ongoing expansion into managed services and campaign execution, laying the groundwork for future long-term SaaS and marketing engagements with top-tier publishers.

For more information about Stream Hatchet or to explore partnership opportunities, visit [Stream Hatchet](www.streamhatchet.com).

References:
[1] https://www.webdisclosure.com/press-release/stream-hatchet-a-gamesquare-company-signs-new-managed-service-contract-with-ubisoft-8NTl93t32Tr
[2] https://www.stocktitan.net/news/GAME/stream-hatchet-a-game-square-company-signs-new-managed-service-qzx2hetmyyjh.html