THRY Stock Plunges 9.53% to Record Low; 47.11% 7-Day Drop as Skepticism Over AI Execution

The share price dropped to a record low today, with an intraday decline of 9.53%.

Thryv Holdings (NASDAQ: THRY) recently launched an AI-driven marketing solution tailored for home services businesses, aiming to address challenges in scalability and cost efficiency. The platform automates lead capture, follow-up actions, and customer retention through a proprietary 3-step framework, integrating with tools like ServiceTitan and Jobber. Client testimonials highlight improved online visibility, while AI features such as review response generators and automated campaigns are designed to reduce manual labor and operational costs.

Despite these strategic initiatives, THRY has fallen 47.11% over seven days, marking its worst performance since at least 2022. The recent seven-day drop and intraday low suggest investor skepticism about execution risks, market adoption, or competitive pressures. While the product aligns with growth trends in the home services sector, the stock’s prolonged decline indicates concerns about profitability or client retention despite the company’s innovation. Analysts may weigh whether the platform’s cost efficiencies translate into measurable revenue growth or if broader economic factors are overshadowing the launch’s potential impact.