Sui Blockchain Powers Major Decentralized Ad Platform Alkimi for Transparent and Efficient Ad Delivery

Decentralized ad platform Alkimi has integrated the Sui blockchain and its technology stack to automate ad delivery, verification, payments, and data management onchain. Major brands like AWS, TikTok, and Polestar are already using Alkimi's platform. Sui's price is consolidating after a pullback, but faces risk of further downside due to a potential bearish double top pattern.

Decentralized ad platform Alkimi has fully integrated the Sui blockchain and its technology stack to automate ad delivery, verification, payments, and data management onchain. Major brands like AWS, TikTok, and Polestar are already utilizing Alkimi's blockchain-powered ad platform. This integration marks a significant advancement in the digital advertising sector, leveraging the full Sui Stack—including Sui, Walrus, Nautilus, and Seal—to deliver a transparent, efficient, and secure advertising ecosystem [1].

The integration of Sui's blockchain technology allows Alkimi to remove opaque intermediaries from the advertising supply chain, redirecting value directly between advertisers and publishers. This shift brings transparency, reduces fees, and accelerates payments, thereby enhancing the overall efficiency of the advertising process [1]. The Sui blockchain's high-performance capabilities enable real-time data management and verification, ensuring accurate and reliable ad delivery and payments.

The Sui blockchain's adoption by Alkimi has been bolstered by a $450 million commitment from Mill City Ventures, aimed at building the first publicly traded Sui treasury. This investment signals a significant strategic move to support the platform's development and scalability, particularly in sectors such as finance, gaming, and social media [2]. The funding will focus on enhancing liquidity for decentralized finance (DeFi) projects, accelerating infrastructure development, and fostering new project integrations, all of which are expected to drive broader adoption of Sui’s blockchain technology [2].

Despite the recent pullback in Sui's price, the network's activity remains strong. In July 2025, Sui processed $224,181,854 in stablecoin transfers, topping Solana's $210,196,551 over the same period. This robust network activity underscores the platform's growing recognition as a viable asset for regulated investment products [3]. Swiss-regulated AMINA Bank AG has also launched custody and trading services for SUI, marking a global first in regulated banking support for the Sui blockchain [3].

The integration of Sui by Alkimi and the subsequent funding by Mill City Ventures highlight the potential of blockchain technology in modernizing traditional industries. As the digital advertising sector continues to evolve, the interplay between financial backing and technical innovation will likely define the next wave of industry leaders. Sui's focus on performance and usability positions it to potentially bridge the gap between traditional digital services and decentralized ecosystems [2].

References:
[1] https://blog.sui.io/alkimi-fixing-the-broken-ad-ecosystem/
[2] https://www.ainvest.com/news/mill-city-ventures-injects-500m-strengthen-sui-blockchain-11-stock-decline-2508/
[3] https://thecryptobasic.com/2025/08/05/amina-bank-becomes-first-regulated-bank-to-offer-sui-trading-and-custody/?utm_campaign=amina-bank-becomes-first-regulated-bank-to-offer-sui-trading-and-custody&utm_medium=rss&utm_source=rss