Stock Analysis | Hasbro Outlook - Mixed Signals Amid Weak Technicals and Strong Fundamentals

Market Snapshot

Headline Takeaway: Hasbro (HAS) is showing a 1.25% price rise despite weak technical signals and mixed analyst views.

News Highlights

Recent news impacting the market includes:

• US-China visa policy changes affecting international students, which could indirectly influence Hasbro's global consumer base.
• India's Nykaa reported a significant profit surge, highlighting strong demand for premium consumer products—a positive trend for toy and game retailers like Hasbro.
• Amazon and Meta announced new product initiatives, reinforcing the trend toward innovation in consumer goods and tech—a space where Hasbro could face competition or gain momentum.

Analyst Views & Fundamentals

The average rating score for Hasbro is 4.33, while the weighted rating score stands at 2.76, reflecting a significant dispersion of opinions among analysts. Recent analyst ratings include Strong Buy, Buy, and Neutral signals, indicating no clear consensus.

The stock is currently rising, yet the weighted market expectations do not align with this trend, highlighting potential uncertainty among professionals.

Key fundamental factors include:

• Quick ratio: 1.32 (internal diagnostic score: 8.35) — shows strong short-term liquidity.
• Equity ratio (Total liabilities / Shareholders’ equity attributable to parent company): 20.34% (internal diagnostic score: 8.35) — suggests moderate leverage.
• Shareholders’ equity attributable to parent company / Total liabilities: 4.92% (internal diagnostic score: 8.35) — indicates a strong balance sheet.
• Asset-liability ratio: 94.79% (internal diagnostic score: 8.35) — reflects a solid capital structure.
• Interest coverage ratio (EBIT / Interest expense): -8.99% (internal diagnostic score: 8.35) — indicates potential interest risk.
• Net cash flow from operating activities per share (YoY growth rate): -97.65% (internal diagnostic score: 8.35) — shows a concerning drop in operating cash flow growth.

Money-Flow Trends

Big-money and institutional investors are showing a positive trend, with an overall inflow ratio of 52.50%. Retail investors are split, with small, medium, and large inflows all below 50%, but extra-large institutional inflows are at a high 53.99%, indicating strong institutional confidence in the stock despite mixed analyst sentiment.

Key Technical Signals

The technical analysis for Hasbro (HAS) is bearish, with a score of 2.14 and an internal diagnostic score of 2.14 (0-10), suggesting weak momentum and a recommendation to avoid the stock.

Key indicators include:

• WR Oversold: Internal diagnostic score: 2.26 (0-10) — indicating overbought conditions.
• MACD Death Cross: Internal diagnostic score: 1.77 (0-10) — a strong bearish signal.
• Dividend Payable Date: Internal diagnostic score: 1.03 (0-10) — suggesting increased selling pressure around the ex-dividend event.

Recent chart patterns include:

• On September 3, 2025, WR Oversold and Dividend Payable Date signals were active.
• On August 29, 2025, a MACD Death Cross was recorded — a clear bearish signal.

Conclusion

While Hasbro shows strong fundamental scores (8.35) and positive institutional money flows, the technical signals are bearish, with four negative indicators and none bullish. Investors should proceed with caution and possibly consider waiting for a pull-back before entering or adding to positions.