SAP Joule AI Copilot: Enhancing Customer Engagement with AI Agents

SAP has launched Joule AI Copilot and SAP CX AI Toolkit to enhance productivity, automation, customer experience, and decision-making through generative AI. Joule AI Copilot is integrated into SAP's portfolio, including SAP S/4HANA and SAP Customer Experience (CX). SAP CX AI Toolkit leverages generative AI for smart product recommendations, dynamic pricing, and automated content creation. The SAP Customer Experience (CX) AI Initiative focuses on integrating generative AI into SAP's Customer Experience solutions to enhance sales, e-commerce, customer service, and marketing.