Salad and Go Appoints Mike Tattersfield as CEO to Lead Expansion

Salad and Go has appointed Mike Tattersfield as its new CEO, replacing Charlie Morrison who departed at the end of last year. Tattersfield, a minority owner of the brand, brings over three decades of leadership experience in the retail and restaurant industry. He previously held CEO positions at Krispy Kreme, Caribou Coffee Company, and Einstein Noah Restaurant Group. Salad and Go currently operates over 140 stores across Arizona, Texas, Oklahoma, and Nevada, and plans to expand further.

Salad and Go, a fast-growing drive-thru salad concept, has appointed Mike Tattersfield as its new CEO, effective immediately. Tattersfield, who is now a minority owner of the brand, brings over 30 years of retail and restaurant industry leadership experience to the expanding drive-thru-only salad concept. Most recently, he served as President and CEO of Krispy Kreme for nearly a decade. Other top roles included CEO of Caribou Coffee Company and Einstein Noah Restaurant Group, president at YUM! Brands, and COO at Lululemon.

Tattersfield's appointment comes after Charlie Morrison left the company at the end of 2024. Morrison cited differences with the board as the reason for his departure. The new CEO is expected to guide Salad and Go through its next phase of growth and impact.

Salad and Go has transformed the quick-service restaurant industry with its unique centralized kitchen model, which allows the company to offer fresh, made-to-order salads for under $8 through drive-thru-only locations as small as 750 square feet. This model eliminates the conflict between affordability and accessibility to healthy meals.

The concept recently earned a spot on Fast Company's prestigious "Most Innovative Companies in Restaurants, Dining, and Food Services for 2025" list, highlighting Salad and Go's impact on the industry as it makes nutritious food more accessible.

Currently operating more than 140 stores across Arizona, Texas, Oklahoma, and Nevada, Salad and Go has nearly doubled its physical footprint over the past two years. The company recently opened its largest central kitchen facility in Garland, Texas, which can support up to 500 locations within a 12-hour drive.

Tattersfield's experience in leading operations similar to Salad and Go, such as Krispy Kreme's hub-and-spoke model, positions him well to drive the company's growth. His mission-driven orientation and track record of brand building at multiple successful companies make him the ideal person to guide Salad and Go through its next chapter of growth and impact.

References:
[1] https://www.prnewswire.com/news-releases/salad-and-go-names-mike-tattersfield-as-new-ceo-302434223.html
[2] https://finance.yahoo.com/news/salad-hires-former-krispy-kreme-114837809.html