Priority Technology Holdings Acquires Boom Commerce Assets, Secures $50 Million Financing Facility

Priority Technology Holdings acquired Boom Commerce's revenue agreements and customer relationships, with Boom's leadership team joining Priority. The acquisition is expected to add $5mln in revenue and $6mln in adjusted EBITDA in 2025. Priority also secured a $50mln delayed draw term loan facility to finance residual receivables and loan receivables, supporting its expansion into alternative financing solutions.

Priority Technology Holdings, Inc. (NASDAQ: PRTH) has announced significant developments in its strategic expansion. On August 19, 2025, the company successfully closed the acquisition of certain assets from Boom Commerce and secured a $50 million delayed draw term loan facility. These moves are expected to bolster Priority's revenue and profitability in 2025.

The acquisition of Boom Commerce, an existing reseller partner of Priority, includes the transfer of revenue agreements and customer relationships. The leadership team of Boom, led by CEO Sabin Burrell and COO John Hynes, will join Priority. Tom Priore, Chairman and CEO of Priority, highlighted the strategic fit, stating, "Boom Commerce is a seamless addition to our direct sales channel. Their proven ability to attract enterprise customers and sell value-added services is well positioned to advance our product sales initiative" [1].

The transaction is anticipated to contribute approximately $5 million in incremental revenue and almost $6 million in adjusted EBITDA in 2025. This is due to the reduction in cost of sales from lower third-party residuals. Additionally, the acquisition will provide Priority with the flexibility to support its ISO and ISV reseller base with incremental capital, further accelerating their growth [1].

Priority also secured a $50 million delayed draw term loan facility to finance the purchase of eligible residual receivables and loan receivables. Tim O'Leary, Chief Financial Officer of Priority, expressed excitement about the new facility, noting that it offers unique advantages for this asset class and demonstrates Priority's market leadership [1].

The press release also included forward-looking statements, cautioning that actual results may differ from projections due to various risks and uncertainties. The company advises investors to review its SEC filings for a comprehensive understanding of these risks [1].

References:
[1] https://www.stocktitan.net/news/PRTH/priority-technology-holdings-inc-announces-strategic-asset-5ig8db3bs6eb.html