Pinterest’s $610M Volume Slides to 156th as Ad Spending Woes and Macro Pressures Drive 2.68% Drop Amid Buy Ratings

On August 11, 2025, Pinterest (PINS) traded with a volume of $0.61 billion, a 53.63% decline from the previous day, ranking 156th in market activity. The stock closed down 2.68%, reflecting ongoing pressure from macroeconomic uncertainties and advertiser hesitancy.

Analysts highlighted a slowdown in advertiser spending, particularly in the Asia-Pacific region, linked to the elimination of the "de minimis" trade loophole. This regulatory shift has dampened Pinterest’s expected revenue acceleration for Q3, despite a 17% year-over-year revenue increase in Q2 to $998.2 million. However, the stock fell over 12% post-earnings due to a missed EPS forecast, as advertisers scaled back U.S. spending amid trade regulation changes.

UBS analysts maintained a "Buy" rating with a $50 price target, citing potential for large advertisers to reallocate budgets to Pinterest and growing momentum from partnerships with Google and Amazon. They also noted international monetization efforts as a key growth driver for 2025. Meanwhile, 30 Wall Street analysts gave a "Moderate Buy" consensus, with 24 "Buy" ratings and an average price target of $41.19, indicating a 10.62% upside from current levels.

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