Pineapple Consolidated, Inc. Reopens Hollywood Dispensary: A New Era for Legal Cannabis Amidst Ban on Intoxicating Hemp Products

Pineapple Consolidated, Inc. (PCI), a 25% minority-owned asset of Pineapple Express Cannabis Company (OTC: PNXP), has announced the reopening of its flagship dispensary, Pineapple Express Hollywood, on November 15, 2024. This strategic move comes at a critical juncture for the California cannabis industry, following Governor Gavin Newsom's emergency regulations that ban hemp-derived intoxicating cannabinoid products. The reopening event, scheduled for November 23, 2024, at noon, is open to the public age 21 and above, with free food and beverages (while supplies last) and unbeatable deals on cannabis products.

The ban on intoxicating hemp products, effective September 23, 2024, aims to protect minors from accessing such products, which have been sold in liquor stores and smoke shops, often frequented by underage consumers. These establishments have taken advantage of this loophole, creating a new revenue stream at the expense of licensed cannabis retailers like Pineapple Express Hollywood. The ban is expected to redirect some customers from hemp-derived THC products to legal cannabis offerings, potentially boosting sales for compliant retailers.

Matthew Feinstein, director of Pineapple Consolidated, expressed confidence in the potential for growth in 2025, especially with anticipated changes to the federal scheduling of cannabis that will alleviate some tax burdens for retail cannabis businesses. PCI is optimistic about the future, with plans to expand its footprint throughout California and scale into underdeveloped markets. The company is in the final phase of construction on five additional locations in prime areas such as Woodland Hills, Northridge, Beverly Grove, Echo Park, and Culver City.

The reopening of Pineapple Express Hollywood signifies not just the return of the dispensary but also a renewed commitment to solidifying the best consumer experience through offering a robust selection of products at unbeatable prices. PCI's strategic location on the Hollywood Walk of Fame is expected to attract a significant number of customers, both locals and tourists, further boosting its market position.



The global legal cannabis market is projected to reach US$ 144.3 Billion by 2032, growing at a CAGR of 20.3% during the forecast period (2024-2032). The market is primarily driven by constant regulatory changes, growing societal acceptance, increasing medical applications, and extensive research and development activities. The ban on intoxicating hemp products is expected to accelerate this growth by redirecting customers to licensed cannabis retailers.



In conclusion, Pineapple Consolidated, Inc.'s reopening of its flagship Hollywood dispensary is a strategic move that positions the company to capitalize on the shifting market landscape. With the ban on intoxicating hemp products, PCI is well-positioned to attract new customers and solidify its market position. The company's commitment to offering a robust selection of products at unbeatable prices, coupled with its strategic location, sets the stage for long-term growth and success in the ever-evolving cannabis market.