Par Technology Shares Rise 2% Following BTIG Upgrade to Buy

Par Technology shares rose about 2% after BTIG upgraded the stock to Buy from Neutral. The firm noted that Par Technology's pipeline will drive over three years of more than 15% growth. BTIG set a price target of $65.

PAR Technology (PAR, Financial) shares rose by approximately 2% after BTIG upgraded the stock to 'Buy' from 'Neutral' on July 2, 2025 [1]. The brokerage firm noted that the company's pipeline is expected to drive over three years of more than 15% growth. BTIG set a price target of $65 for the stock [1].

The upgrade comes amidst a period of significant market volatility for PAR Technology. The stock had fallen about 25% over the past month following a lower growth outlook and investor concerns about a potential acquisition of rival Olo, which management has since denied [2]. Analysts led by Andrew Harte at BTIG believe that PAR's $100 million sales pipeline will enable the business to comfortably drive more than 15% growth for the next several years [1].

In addition to the pipeline, PAR Technology is also competing for three large "megadeals" with top global restaurant chains, none of which are included in the current pipeline. If even one of these deals is secured, growth could accelerate toward 20% [1]. BTIG compared PAR's positioning in enterprise restaurant technology to Toast's (TOST) role in the small business segment, arguing that PAR deserves a premium valuation as a leading provider to large restaurant brands [1].

Some recent acquisitions, including Stuzo and TASK, have weighed on organic growth in the short term but are seen as strategically important by BTIG. Stuzo expands the company into convenience retail, while TASK allows PAR to compete globally for large deals [1]. BTIG valued the stock at 9 times 2027 gross profit, below Toast's current multiple, but believes the premium is justified given PAR's long-term growth potential and improving pipeline execution [1].

The upgrade from BTIG aligns with previous consistency from other analysts. On July 11, 2025, Needham reiterated a 'Buy' rating with a price target of $90.00 USD [1]. The consensus recommendation from 10 brokerage firms is currently 1.8, indicating an "Outperform" status [1].

References:
[1] https://www.gurufocus.com/news/3064454/par-technology-par-receives-upgrade-to-buy-from-btig-analyst-par-stock-news
[2] https://seekingalpha.com/news/4486195-par-technology-rises-after-rating-upgrade-at-btig