OpenArt's One-Click Story: A New Frontier in AI-Generated Content

OpenArt, a startup founded by two former Google employees, has launched a new "one-click story" feature that allows users to input a sentence, script, or song and turn it into a one-minute video with a story arc. The feature aggregates over 50 AI models and offers three templates: Character Vlog, Music Video, and Explainer. The goal is to further lower the barrier for becoming an AI creator, but there are ethical issues to address, including imitation of other artists' styles, intellectual property rights, and the dangers of misuse and creating misinformation.

OpenArt, a startup founded by two former Google employees, has recently introduced a groundbreaking feature called "One-Click Story." This innovative tool enables users to input a sentence, script, or song and generate a one-minute video with a story arc. The feature aggregates over 50 AI models and offers three templates: Character Vlog, Music Video, and Explainer. This development aims to further lower the barrier for becoming an AI creator, making content creation more accessible to a broader audience [2].

The "One-Click Story" feature allows users to upload an image of their character and enter a prompt for a Character Vlog. If a song is uploaded, the software understands the lyrics and creates an animation that aligns with the song's themes. For instance, if a user uploads a song about flowers blooming, the software could animate flowers blooming in a garden. Users can edit individual clips by revisiting the editor's storyboard mode and tweaking prompts for a more refined result [2].

The platform's ability to maintain character consistency sets it apart. Unlike traditional video models that often rely on standalone clips, OpenArt aims to ensure that both visuals and narrative remain consistent. This consistency allows viewers to become more immersed in the story [2].

However, the feature also raises ethical concerns. The use of AI to generate content can lead to imitation of other artists' styles, intellectual property rights issues, and the potential for misuse and misinformation. For example, the Character Vlog option may tread into a grey legal area due to the types of characters it offers, such as Pikachu, SpongeBob, and Super Mario, which could pose risks of intellectual property infringement [2].

OpenArt is aware of these ethical issues and is taking steps to address them. The company is open to talking to major IP holders to get licensing for characters and is working on a mobile app to further enhance the user experience. The startup operates on a credit-based system, offering four plans ranging from $14 per month for 4,000 credits to $56 per month for 24,000 credits [2].

The introduction of this feature underscores the growing intersection of AI and content creation. As AI becomes more integrated into various industries, it is essential to consider the ethical implications and ensure responsible use. OpenArt's "One-Click Story" feature represents a significant step forward in AI-driven content creation, but it also highlights the need for ongoing dialogue and regulation to address potential ethical challenges.

References:
[1] OpenAI and Nvidia $NVDA Launch Optimized Open Models for AI Inference: Impact on Crypto and AI Trading | Flash News Detail | Blockchain.News
[2] AI-generated “brainrot” videos are popping up all over the internet and getting a lot of attention. Currently gaining traction among younger users, these clips feature wild characters, like a shark wearing sneakers and a ballerina with a cappuccino for a head. One startup driving this trend is OpenArt, founded by two former Google employees in 2022. It touts around 3 million monthly active users. The company recently launched a new “one-click story” feature in open beta, which allows users to input a single sentence, a script, or even a song and turn it into a one-minute video with a story arc. This can include anything from a light-hearted story for TikTok to more serious content like explainer videos or music videos for YouTube. OpenArt even envisions this feature being used for advertising. With One-Click Story, there are three templates to choose from: Character Vlog, Music Video, or Explainer. For a character vlog, users start by uploading an image of their character and entering a prompt. If a song is uploaded, the software understands the lyrics and creates an animation that aligns with the song’s themes, like illustrating flowers blooming in a garden. Users can edit individual clips by revisiting the editor’s storyboard mode and tweaking prompts for a more refined result. The platform aggregates over 50 AI models, allowing users to choose their preferred tools, such as DALLE-3, GPT, Imagen, Flux Kontext, and Stable Diffusion. Image Credits:OpenArt The goal of the new feature is to further lower the barrier for becoming an AI creator, a medium that remains immensely popular despite ongoing controversy. While these tools can be beneficial—like using video generators to quickly produce content with original characters and narratives—there are numerous ethical issues to address. These include imitating other artists’ styles, intellectual property rights, and the dangers of misuse and creating misinformation. Techcrunch event Tech and VC heavyweights join the Disrupt 2025 agenda Netflix, ElevenLabs, Wayve, Sequoia Capital, Elad Gil — just a few of the heavy hitters joining the Disrupt 2025 agenda. They’re here to deliver the insights that fuel startup growth and sharpen your edge. Don’t miss the 20th anniversary of TechCrunch Disrupt, and a chance to learn from the top voices in tech — grab your ticket now and save up to $600+ before prices rise. Tech and VC heavyweights join the Disrupt 2025 agenda Netflix, ElevenLabs, Wayve, Sequoia Capital — just a few of the heavy hitters joining the Disrupt 2025 agenda. They’re here to deliver the insights that fuel startup growth and sharpen your edge. Don’t miss the 20th anniversary of TechCrunch Disrupt, and a chance to learn from the top voices in tech — grab your ticket now and save up to $675 before prices rise. San Francisco | October 27-29, 2025 REGISTER NOW During testing, we noticed that the Character Vlog option may tread into a grey legal area due to the types of characters it offers—such as Pikachu, SpongeBob, and Super Mario—which could pose risks of intellectual property (IP) infringement. In June, Disney and Universal sued AI firm Midjourney over AI-generated images. Users should be aware that if their videos are found to infringe another’s copyright, the video may be taken off social media platforms, and if the user is found to have contributed to the infringement, they can potentially be held liable under copyright law, which can result in legal action from the copyright holder. “We try to be cautious around the IP infringement,” Coco Mao, co-founder and CEO, told TechCrunch. “When you upload some IP characters, by default, the models we use will reject them, and it’s not able to produce the IP character, but sometimes it slips.” Mao added that the company is open to talking to major IP holders to get licensing for characters. Image Credits:OpenArt One aspect that OpenArt believes sets it apart is its ability to maintain character consistency. It argues that, unlike the average video model that often relies on simple, standalone clips that users have to piece together into a cohesive story, OpenArt aims to ensure that both the visuals and the narrative remain consistent. “A problem that a lot of AI couldn’t really handle well is to have the character consistent in the same video…If you don’t have the same character, then it’s hard to get immersed in the story,” Mao said. Looking ahead, the company plans to iterate on the one-click feature by allowing users to create videos featuring conversations between two different characters. Another plan on the roadmap is developing a mobile app. OpenArt operates on a credit-based system. It offers four plans, with the most basic costing $14 per month for 4,000 credits, which include up to 4 One-Click stories, 40 videos, 4,000 images, and 4 characters. The advanced plan costs $30 per month for 12,000 credits and includes up to 12 One-Click stories. The Infinite plan is priced at $56 per month for 24,000 credits, and there is also a team plan available for $35/month per member. OpenArt has raised $5