Netflix Posts Strong Q2 Earnings, Raises Revenue Forecast to $44.8-$45.2 Billion

Netflix reported Q2 earnings that topped analysts' expectations, with net income of $3.13 bln and revenue of $11.08 bln, a 15.9% YoY increase. The company raised its 2025 revenue forecast to $44.8 bln-$45.2 bln and reiterated its expectation that advertising revenue will double this year. Netflix shares were up over 40% for 2025 through Thursday's close.

Netflix reported its second-quarter (Q2) 2025 earnings on Thursday, exceeding Wall Street expectations. The streaming giant posted net income of $3.13 billion and revenue of $11.08 billion, representing a 15.9% year-over-year (YoY) increase in revenue. The company also raised its 2025 revenue forecast to a range of $44.8 billion to $45.2 billion, an increase of 15-16% YoY [2].

Netflix's earnings report highlighted several key drivers of its growth. The company noted that subscriber growth, higher subscription pricing, and ad revenue contributed significantly to the quarter's results. Despite the omission of new subscriber data, the company provided viewership data for the first half of the year and emphasized the growth in revenue driven by these factors [2].

The company's shares were up more than 40% for 2025 through Thursday's close, reflecting investor confidence in Netflix's performance and future prospects. Netflix's revenue forecast for the year was raised due to the depreciation of the U.S. dollar versus other currencies and continued business momentum driven by member growth and ad sales [2].

Additionally, Netflix's programming lineup continues to attract subscribers, with the company receiving 120 Emmy nominations, showcasing its popularity and influence in the entertainment industry [3]. The company's upfront sales negotiations are nearly complete, with results consistent with its goal to roughly double ad revenue this year [3].

Netflix's decision to stop regularly disclosing subscriber data has raised questions about how to gauge its growth, but the focus on financial metrics and user engagement may provide a more comprehensive view of the company's performance in the long run [2].

References:
[1] https://www.cnbc.com/2025/07/17/netflix-nflx-earnings-q2-2025.html
[2] https://www.ainvest.com/news/netflix-delivers-strong-q2-earnings-ad-revenue-doubles-2507/
[3] https://deadline.com/2025/07/netflix-q2-2025-earnings-streaming-1236461524/