NBA Playoff Enthusiasm Boosts CardCash.com's Growth with Up to 37% Discounts on NBA Store Cards

Giftify's CardCash.com is experiencing a 21% increase in unique customers and a 13% rise in order volume during the NBA and NHL playoffs. The platform is offering up to 37% off NBA Store cards and has seen a 12% increase in Nike gift card usage, a 27% rise in Dick's Sporting Goods usage, and a 26% climb in REI usage compared to the previous 28-day average. The surge in activity demonstrates the flexibility of Giftify's business model to capitalize on seasonal consumer interests.

Giftify's CardCash.com has seen a significant surge in user activity during the ongoing NBA and NHL playoffs. The platform reported a 21% increase in unique customers and a 13% rise in order volume compared to pre-playoff periods [2]. This growth coincides with strong sports viewership, with NBA Playoff games averaging 4.4 million viewers, up 13% year-over-year [1].

CardCash.com is leveraging this heightened enthusiasm by offering up to 37% discounts on NBA Store gift cards. The platform has also seen substantial increases in gift card usage across sports retailers. Nike gift card usage jumped 12%, while Dick's Sporting Goods saw a 27% rise and REI climbed 26% compared to the previous 28-day average [2].

This flexibility allows CardCash.com to offer consumers compelling value, particularly important as inflation concerns continue to impact retail spending patterns. The surge in activity demonstrates the resilience and adaptability of Giftify's business model, positioning it well to capitalize on seasonal consumer interests [2].

The increased transaction volume during the sports playoff season has the potential to continue as the MLB season progresses and summer sports merchandise sales remain strong. The current activity from sports-related gift card transactions underscores the company's ability to identify and capitalize on consumer spending patterns across various high-margin vertical sectors [2].

References:
[1] https://espnpressroom.com/us/press-releases/2025/04/espn-platforms-averaging-largest-nba-playoffs-audience-ever-through-11-games/
[2] https://www.stocktitan.net/news/GIFT/giftify-s-card-cash-com-leverages-nba-playoff-enthusiasm-to-b7da3qf8em88.html